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Artwork for Agency Leadership Podcast

Agency Leadership Podcast

Chip Griffin and Gini Dietrich
Remote Work
Saga Quarterly Survey
Agency Talent
Client Staffing
Mentorship
Startup Fees
Compensation
Agency Management
Retention
Account Management
Financial Management
Paid Discovery
Recruiting
Work-Life Balance
Business Development Process
Artificial Intelligence
Career Development
Client Engagements
Revenue Consistency
Client Relationships

Chip Griffin and Gini Dietrich share practical advice for PR and marketing agency owners build better businesses.

PublishesWeeklyEpisodes100Founded7 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Agency Leadership Podcast

Latest Episodes

David C. Baker recently published a fascinating thought experiment about what he’d do if starting an agency from scratch today—and it’s packed with provocative ideas worth serious consideration. His article offers a comprehensive blueprint covering e... more

YouTube

No more excuses. No more waiting to see how things play out. AI has moved past the experimental phase, and if you’re still treating it like a nice-to-have rather than a fundamental shift in how your agency operates, you’re already falling behind.

I... more

YouTube

You built an agency you’re proud of. So why does your website still feature that glowing tribute to someone you wouldn’t recommend today, or explain services you stopped offering three years ago?

In this episode, Chip and Gini tackle the unsexy but... more

YouTube

As agency owners settle into 2026, it’s easy to operate on autopilot—chasing the next tactic without reconnecting with what made the business work in the first place. In this episode, Chip and Gini make the case for looking backward before charging f... more

YouTube

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Find out how many people listen to this podcast per episode and each month.

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Hosts

Chip Griffin
Co-host and expert in agency leadership and operations, providing actionable insights for agency owners.
Gini Dietrich
Co-host and PR strategist, known for offering valuable perspectives on marketing and agency management.

Reviews

4.7 out of 5 stars from 26 ratings
  • Great podcast and invaluable resource

    After 11 years of running my own communications firm, I knew it was time to rethink how I talked about my work and align more clearly with my long-term goals. This podcast was exactly what I needed. Nearly every episode offers practical, thoughtful insights that helped me clarify my messaging and strategy. Chip’s content is consistently helpful and refreshingly grounded. Highly recommended for anyone looking to grow intentionally and communicate more effectively.

    - Kevin Anselmo, Founder of Exp... more

    Apple Podcasts
    5
    MatthiasV1976
    United States7 months ago
  • Great insights for agency owners

    Concise, focussed and full of insights. Highly recommended for anyone steering a PR agency.

    Apple Podcasts
    5
    CL2408
    United Kingdom10 months ago
  • Very informative

    Very useful information on improving agency operations

    Apple Podcasts
    5
    LK_red_5
    United States3 years ago
  • Informative with specific tips

    Very informative for agency owners with a diverse list of topics. I love the perspective that Gini and Chip provide and they alway provide some specific example of what to do. Plus their banter is entertaining.

    Apple Podcasts
    5
    Mike_Rosenberg
    United States5 years ago
  • Not so great

    My friend recommended this podcast to me. However, I find their podcasts so annoying especially with Jenny’s random sneezes and gigglings. The content is okay, too long opening with unnecessary chit chats, for time poor agency owner, it is not so effective!

    Apple Podcasts
    2
    Helen Tait
    Australia5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The hosts are recognized for their approachable style and ability to clarify intricate subjects into actionable insights.
Many find the discussions on employee engagement and health particularly relevant and timely.
Listeners appreciate the practical advice that helps them navigate the complexities of running an agency.
Some feedback points to the occasional deviation into lighter banter that might distract from core discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#235
Italy/Business/Marketing

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per EpisodeGender SkewLocation
InterestsProfessionsAge Range
Household IncomeSocial Media Reach

Frequently Asked Questions About Agency Leadership Podcast

What is Agency Leadership Podcast about and what kind of topics does it cover?

Insightful dialogues surrounding the intricacies of running PR and marketing agencies are at the forefront of this podcast's content. The hosts frequently tackle challenges like performance management, team dynamics, and client expectations, alongside technological advancements such as the impact of AI on business strategies. Episodes explore the importance of authentic mission statements, efficient client communication, and maintaining employee well-being, coupled with actionable advice aimed at improving agency operations and profitability. The show offers a blend of personal experiences and expert insights, making it particularly beneficial for agency owners seeking to enhance their leadership skills and operational effectiveness.

Notab... more

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Which podcasts are similar to Agency Leadership Podcast?

These podcasts share a similar audience with Agency Leadership Podcast:

1. Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

How many episodes of Agency Leadership Podcast are there?

Agency Leadership Podcast launched 7 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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