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Artwork for Branding Democrats

Branding Democrats

Ken Weber
Democratic Party
Donald Trump
Republican Party
Tiktok
Kamala Harris
Economy
Trump
Reproductive Rights
Joe Biden
Political Messaging
Healthcare
Young Progressives
2024 Elections
Conviction
World War III
Misinformation
Social Media
Election 2024
Democratic National Convention
Creator Law

Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies. The truth is: Democrats suck at branding. Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a ... more

PublishesTwice monthlyEpisodes98Founded3 years ago
Number of ListenersCategories
NewsPolitics

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Artwork for Branding Democrats

Latest Episodes

This week on the Branding Democrats Podcast, we’re joined by progressive TikTok creator Chris, better known as @letsdiscusssomething.

As backlash grows over federal immigration enforcement in Minnesota, a looming government shutdown, and an economy ... more

In this week's episode of Branding Dems, Ken and Gabby sit down to discuss the week's tumultuous events. 

We get into everything and in between, from the ICE tragedy in Minnesota, Trump's obsession with Greenland, and how Dems can use this moment to... more

On today's episode, we sit down with creator Chris, better known as @HappyAtheist on TikTok. Chris shares what pushed him from being a “just a scroller” into making political content when Trump moved toward a second term, and how his calm, clip-by-cl... more

Happy New Year and welcome to 2026.

We are kicking off the year with an unfiltered recap of 2025 and some predictions (and calls to action) for the year ahead. 

We discuss how in 2025, Trump --- among the many terrible things he did for our country... more

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Recent Guests

Nicole Whitted
Political commentator and creator on TikTok, focused on Democratic politics
TikTok
Episode: Dems have to play dirty with Nicole Whitted
Jeanine Pirro
Political commentator and TikTok creator known for her satirical takes on MAGA politics.
Episode: Satirizing MAGA with @Jeanine Pirreaux
Stacy Hughes
Content creator and aspiring city council member
TikTok influencer
Episode: Democrats Tell, Republicans Sell with @Belle Valise
Mateo Ilpizio
Justice expert and social media influencer known as The Justice Guy
Episode: The Future Is Not MAGA: Building a Better America with Becca McKnight
Matteo il Pazzeo
A passionate advocate for justice and constitutional law, finishing a doctorate in law focusing on constitutional law and international human rights.
Episode: Are We in a Constitutional Crisis? With The Justice Guy
Mike Winson
Host of A More Perfect Podcast
A More Perfect Podcast
Episode: He Promised to Fix It. He Broke It More. with @amoreperfectpodcast
Britt Elise
Political content creator on TikTok with a focus on Democratic politics
Episode: Oops, We Leaked a War with @Britt_Elise_
Corey McGookin
Veteran FBI agent with 30 years of service, and a unique voice in the Democratic universe
Episode: An FBI Veteran on What Democrats Must Do Next
Mark Pocan
Congressman from Wisconsin
United States Congress
Episode: The Billionaire Hijacking America with Congressman Mark Pocan

Hosts

Gabriella
Co-host with a focus on effective messaging strategies and engagement with political narratives.
Ken Webber
Co-host and political branding expert, sharing insights into campaign strategies.

Reviews

4.4 out of 5 stars from 43 ratings
  • Love the energy 5.12.25

    Organize, & we will be there👍. I will buy the book, for sure. I will also tell my family and friends about this pod cast. One of our friends used their vacation time to go to efforts to protest but it was no where to be found. Use the podcast to help us. I promise to spread awareness, and support for democracy but we need more organization. First the book 🎯

    Apple Podcasts
    5
    mrs mc gonagall's sister
    United States9 months ago
  • Garbage

    Total worthless propaganda trash. Get some better ideas and a grip on reality

    Apple Podcasts
    1
    MidwestShae
    United States10 months ago
  • Too partisan

    I’m no longer interested in listening to people with TDS.

    Apple Podcasts
    2
    MC80516
    United Statesa year ago
  • A Frustrating Listen

    I agree with everything these folks want to do. But they are mostly making complaints and lack any real solutions. I agree the Democrat position on these issues needs to be sold better, but how is that done?

    Apple Podcasts
    3
    krid1727
    United States2 years ago
  • iowa

    I tried to listen to quite a few of the episodes. One of them was Democrats being upset about what Trump is doing wrong and the media covering that, but not covering what Biden is doing for the American people. I had to listen to that whole episode because I was waiting for them to tell me what Biden is doing for the American people, I’m sorry but it’s appalling

    Apple Podcasts
    1
    Trahpek
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some critics argue the content can be overly partisan, suggesting a need for more balanced perspectives.
Positive reviews often emphasize the relevance of themes discussed, particularly in the context of current political challenges such as misinformation.
Many appreciate the engaging hosts and their ability to connect complex political concepts to everyday issues.
Overall, the energetic discussions and actionable strategies presented resonate well with engaged audiences seeking to make an impact.
Listeners have highlighted the podcast's valuable insights on political branding and messaging strategies for Democrats.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#214
United States/News/Politics
Apple Podcasts
#229
Canada/News/Politics
Apple Podcasts
#223
Australia/News/Politics

Talking Points

Recent interactions between the hosts and their guests.

Democrats in Panic Mode? with Bill Jubran
Q: Do you think that Democrats should work on improving Biden's image or should we just go full anti-Trump mode?
The focus should be on a balanced approach to address Biden's image while countering Trump's messaging.
The Kamalamenon! with @hearmeoutonthis
Q: So my question to both of you would be, how do we know that Trump and his campaign are going to fight ferociously against Kamala's positive appearance across social media?
They're going to say racist and sexist remarks. How do we prevent that from resonating and really getting to people?
Take the Keys from the Old Man! with Jon Cooper
Q: How do we get America to like Kamala Harris if she becomes president?
Some believe messaging and diverse representation can help change perceptions of her.
Take the Keys from the Old Man! with Jon Cooper
Q: What got you into TikTok and specifically with political content creation?
Jon started with a desire to share ideas and educate the American audience, finding TikTok to be a more effective medium than blogging.
Jesus Wasn't a MAGA with @millennial.elder
Q: What do you think is key to branding ourselves as the party of Help Your Neighbor?
Austin believes the co-opting of Christian values by the right makes it important for Democrats to openly communicate their humanitarian values and care for others.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Branding Democrats

What is Branding Democrats about and what kind of topics does it cover?

The content focuses on strategic discussions aimed at enhancing the branding and messaging of the Democratic Party, addressing the shortcomings in their communication and public perception. A multitude of topics are explored, including voter behavior, political violence, misinformation from right-wing media, and the necessity for a cohesive Democratic narrative. Unique to this series is the emphasis on tangible strategies from industry experts, stimulating dialogue around the need for Democrats to adopt a more assertive and engaging approach, particularly in relation to social media influence and grassroots movements. The podcast brings together insight from various segments of the political landscape, inviting diverse guests who lend addit... more

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How many listeners does Branding Democrats get?

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What are the audience demographics for Branding Democrats?

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How many subscribers and views does Branding Democrats have?

To see how many followers or subscribers Branding Democrats has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Branding Democrats?

These podcasts share a similar audience with Branding Democrats:

1. The Kevin Jackson Show

How many episodes of Branding Democrats are there?

Branding Democrats launched 3 years ago and published 98 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Branding Democrats?

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What guests have appeared on Branding Democrats?

Recent guests on Branding Democrats include:

1. Nicole Whitted
2. Jeanine Pirro
3. Stacy Hughes
4. Mateo Ilpizio
5. Matteo il Pazzeo
6. Mike Winson
7. Britt Elise
8. Corey McGookin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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