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Canned the Marketing Podcast

Stephanie Quantrill
B2B Marketing
Marketing
Events
Packaging
Financial Literacy
New Zealand Marketing Awards
Print Media
Retail Experience
Customer Experience
Marketing Strategies
Brand Identity
Customer Relationships
Sustainability
Consumer Psychology
Artificial Intelligence
Spark Accelerate
E-Commerce
Human Marketing
Marketers Day
The Marketing Club

Join Ben van Rooy and Stephanie Quantrill as they bridge the gap between business and consumer marketing, sharing contrasting perspectives, proven strategies, and real-world insights for marketing leaders navigating today’s complex landscape. Brought to you by Human Digital and Cue Marketing.

PublishesWeeklyEpisodes19Founded4 months ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Canned the Marketing Podcast

Latest Episodes

B2B finally gets its moment in the spotlight. In this episode, co-hosts Ben van Rooy (Human Digital) and Steph Quantrill (Cue Marketing) dive into the misunderstood, often underestimated world of B2B marketing—where long sales cycles, buying committe... more

Hosts Steph Quantrill (Cue Marketing) and Ben van Rooy (Human Digital) dig into one of the most in-demand topics in modern marketing: personal branding. With audiences trusting individuals more than companies, this episode breaks down how personaliti... more

This week, Steph from Cue Marketing and Ben from Human Digital dive headfirst into one of marketing’s most fun playgrounds: brand collaborations. From Balenciaga x Scholl (yes, the bunion shoe brand) to Four Square x Sawmill’s summer IPA, to why Barb... more

This week, Steph from Cue Marketing and Ben from Human Digital crack open a story you wouldn’t expect from the world of banking; a handcrafted kids’ content series built inside ASB. Yep, puppets, original songs, TVNZ studios… the works. Social & Cont... more

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Recent Guests

Hamish Russell
Social & Content Lead at ASB
ASB Bank
Episode: Episode 16: Big Ideas on a Small Budget: ASB’s Creative Leap into Gen A
Alex Holden
Group GM of Brand and Customer from EVT
EVT
Episode: Episode 13: LIVE from SXSW Sydney: The Future of Marketing is Human
Matt Meffan
Head of Enterprise Growth at Aether, an AI solution.
Aether
Episode: Episode 13: LIVE from SXSW Sydney: The Future of Marketing is Human
Daz Martin
Event producer director at Spark, with a 20-year background in the events industry.
Spark
Episode: Episode 5: Why Events Still Matter in Your Marketing Strategy

Hosts

Ben van Rooy
Co-host and founder of Human Digital, a B2B marketing agency. Expertise in various marketing strategies and insights.
Stephanie Quantrill
Co-host and founder of Cue Marketing, an expert in consumer brands and marketing strategies.

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Talking Points

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Episode 16: Big Ideas on a Small Budget: ASB’s Creative Leap into Gen A
Q: What inspired you to create the GetWise program content?
Hamish saw a gap in available resources for teaching youth financial literacy and sought to create engaging, relatable content for kids that extends the reach of the in-school program.
Episode 13: LIVE from SXSW Sydney: The Future of Marketing is Human
Q: How do we need to be transparent about the use of AI in marketing?
While AI will be infused in everything we do, we should focus on originality and the quality of the work rather than disclosing AI usage.
Episode 13: LIVE from SXSW Sydney: The Future of Marketing is Human
Q: What have you walked into? How has life changed now in the EVT office versus what it was like beforehand?
Life has dramatically changed with a shift in how customers are using AI, impacting branding and marketing strategies, particularly amidst increasing automation.

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Frequently Asked Questions About Canned the Marketing Podcast

What is Canned the Marketing Podcast about and what kind of topics does it cover?

Focus centers on the intersection of consumer and business marketing, providing insights, strategies, and discussions aimed at marketing professionals. Episodes frequently explore topics like financial literacy, innovative marketing campaigns, the role of events, and the integration of AI in marketing practices. The hosts, drawing on their extensive industry experience, often share anecdotes and personal reflections, making the content relatable and practical for listeners interested in enhancing their marketing knowledge and skills. Unique to this content is a mix of serious marketing analysis balanced with lighthearted stories from the hosts' lives, enriching the listening experience.

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Which podcasts are similar to Canned the Marketing Podcast?

These podcasts share a similar audience with Canned the Marketing Podcast:

1. The Artificial Intelligence Show
2. Mamamia Out Loud
3. The ChatGPT Experiment - Simplifying Chat GPT For Curious Beginners

How many episodes of Canned the Marketing Podcast are there?

Canned the Marketing Podcast launched 4 months ago and published 19 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Canned the Marketing Podcast?

Recent guests on Canned the Marketing Podcast include:

1. Hamish Russell
2. Alex Holden
3. Matt Meffan
4. Daz Martin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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