
Dein One-Stop Podcast für FMCG und Handel Insights. Hier erhältst du praxisnahe, kompakte Einblicke von Branchen-Expert:innen – für Hersteller, Retailer, Startups und alle, die den Handel der Zukunft aktiv mitgestalten. Wir vernetzen zentrale Akteure und zeigen, wie erfolgreiche Strategien im DACH-Raum entstehen – von der Wertschöpfung bis zur Umsetzung. Perfekt für alle, die FMCG leben und lieben... more
| Publishes | Weekly | Episodes | 94 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | CareersBusinessMarketing |

Expertentalk mit Marco Rühl
🎙️ Neue Episode: „TeeFee: Vom Elternproblem zur Kategorie-Innovation“
„Das Thema Trinken hat in der Aufklärung überhaupt keine Rolle gespielt.“ – Marco Rühl<
In dieser FMCGvibes-Episode spricht Marco Rühl, Gründer & Ges... more
Expertinnentalk mit Maxi Heidenblut
🎙️ 𝗡𝗲𝘂𝗲 𝗘𝗽𝗶𝘀𝗼𝗱𝗲: „𝗪𝗲𝗻𝗶𝗴𝗲𝗿 𝗭𝘂𝗰𝗸𝗲𝗿, 𝘃𝗼𝗹𝗹𝗲𝗿 𝗚𝗲𝘀𝗰𝗵𝗺𝗮𝗰𝗸 – 𝗱𝗲𝗿 𝗪𝗲𝗴 𝘃𝗼𝗻 𝗛ä𝗽𝗽𝘆 𝗖𝗮𝗻𝗱𝘆“
– mit Maxi Heidenblut, Gründerin & CEO von Häppy Candy
Wie schafft man es, ei... more
Expertentalk mit Florian Hanke
🎙️ Neue Episode: „Mit KI zur richtigen Zeit am richtigen Ort“ – mit Florian Hanke, Senior Director Business Development DACH bei Hybrid
Wie nutzt man Location, Kontext und KI so, dass Marken echte Relevanz erzeugen – ... more
Expertentalk mit Felix Vetter
🎙️ Neue Episode: „Shopper verstehen – Wie Kneipp Category Management interpretiert & lebt“
– mit Felix Vetter, Head of Consumer Insights & Category Sales Development bei Kneipp
Wie schafft man es, den Shopper wirklich ... more
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Immer spannende Gäst:innen
Immer wieder neue spannende Folgen mit interessanten Gästen. Ideal, um die breitgefächerte FMCG-Branche besser zu verstehen.
Ich update mich hier regelmäßig zu neuesten Entwicklungen im FMCG Bereich. Da ich selbst in der Branche bin für mich äußerst relevant.
Spannende Interviews
Tolle Gespräche
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #159 | |
Apple Podcasts | #180 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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FMCGvibes launched 2 years ago and published 94 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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