I Have Notes — The Culture Marketing Podcast
abxola#IHaveNotes is all about the intersection of culture, creativity + communications. New episodes out every week — let me know what you think. Excited to see this channel evolve. The first place for updates: abiola.substack.com Watch on YouTube: www.youtube.com/@heyabxola Social: www.instagram.com/abxola/ + www.tiktok.com/@abxola
| Publishes | Weekly | Episodes | 15 | Founded | a year ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
"I love what you've done with KAI Collective" — this is something people say to me quite often. But there's so much to marketing than one single person's good ideas.
In our first episode with a guest, I sit down with one of my longest-standing clien... more
"Dupe culture builds brands" — do you agree? Every time someone buys a dupe or an imitation, an already loved brands gets stronger. In this week's episode, I explain how the art of the dupe isn't killing brands as much as we think: with examples from... more
Marketing has so many layers to it, so it makes total sense that everyone has so many questions. This week, I answer most frequently asked questions, with some help from Tommy Hilfiger, Apple, Nike Running, the Princess Diaries and MACsAbout: #IHaveN... more
One of the most important steps in marketing starts before you start storytelling or making any content: it begins with your product. Rhode, Loewe*, Telfar and the Oura Ring are all examples of different types of businesses, with different ages who h... more
We all want things to be effortless. I get it, we don't want to be seen trying "too hard" before we "make it". But the truth is, even your most "mysterious" faves spent a portion of their careers putting themselves out there. In our online world, mys... more
This week's episode is a continuation of "I've got the followers, so where's my money?". Here we deep-dive into the structural differences behind the TikTok vs. Instagram algorithms and what it could mean for your cashflow. What do you think?About: #... more
Recently, creators on TikTok have been comparing posting on social media to "buying lottery tickets" — in the sense that you never know when you'll make it big. Just remember that when it comes to gambling, the house always wins. We're back from an u... more
It's a polarising term: "IT GIRL" — who gets to be one?
Has the internet age killed the "IT GIRL"?
How do you become iconic in a world where 'everyone' appears to be a creator?
I've identified 3 qualities that seem to have transcended time, gender... more
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How many episodes of I Have Notes are there?
I Have Notes launched a year ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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