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Shift Happens

DAC

Welcome to Shift Happens, a podcast that dives into the art, science, and chaos of modern marketing. Each episode will unpack the forces reshaping marketing—from AI and data to privacy, creative, and performance—and asks experts from DAC how they transform disruption into an advantage. www.dacgroup.com (www.dacgroup.com)

PublishesDailyEpisodes23Founded5 years ago
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BusinessMarketingManagement

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Artwork for Shift Happens

Latest Episodes

Is AI changing local search as dramatically as everyone claims — or are the fundamentals still what matter most?

In this episode of Shift Happens, DAC’s SVP of Client Strategy, Nasser Sahlool, sits down with Kyle Harris, Director of Local Optimizati... more

Is AI actually making your media more efficient — or just driving more empty traffic?

In this episode of Shift Happens, DAC’s SVP of Client Strategy, Nasser Sahlool, joins Jenna Watson, SVP of Media, to unpack what AI Max really delivers, where it f... more

Is your content getting harder to find — even as you create more of it?

In this episode of Shift Happens, DAC’s SVP of Client Strategy, Nasser Sahlool, joins Orli Milstein, Director of Content Strategy, to explore how AI is reshaping discovery and w... more

Are your dashboards full of data that looks great but doesn’t actually drive business?

In this episode of Shift Happens, DAC’s SVP of Client Strategy, Nasser Sahlool, sits down with Dan Temby, SVP of Technology & Analytics, to unpack why marketers c... more

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Reviews

4.9 out of 5 stars from 58 ratings
  • Intelligent & accessible!

    Edutainment may apply here!? Thought provoking and thoroughly enjoyable - thank you.

    Apple Podcasts
    5
    LGPtoo
    Canada5 years ago
  • Relevant, FUN, simple to understand take on today’s marketing landscape

    Interesting perspectives on real world marketing challenges tailored to how customers behave right this moment. The content is both timely and relevant, and presented with lots of humor. The hosts break down hot topics in a logical way that’s simple to understand and quite entertaining. Highly recommend to digital marketers (lots on strategy, data and media ... and its intersection).

    Apple Podcasts
    5
    munwala
    United States5 years ago
  • An engaging and humorous dive into digital marketing

    Things are changing rapidly these days from a digital perspective, especially with the pandemic happening. As marketers, we have to try to understand our audience and how to best market to them, while taking note of the trends that are occurring. This is a fantastic podcast for grasping that concept and learning about these trends and the consumer mindset. Nasser, Jenna, and Dan are all incredibly knowledgeable in the space, and keep things light and humorous, and very easy to follow. I really e... more

    Apple Podcasts
    5
    Kevin Dudginski
    United States5 years ago
  • Great insights to an endlessly interesting topic

    Enjoy the simple breakdowns of complex challenges facing marketers every day. Keep up the good work!

    Apple Podcasts
    5
    TheMander5
    United States5 years ago
  • Incredibly Insightful

    These folks share marketing knowledge that anyone doing business in 2021 should listen too. Extremely insightful.

    Apple Podcasts
    5
    KLukeHarris
    United States5 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#75
United States/Business/Marketing
Apple Podcasts
#5
Canada/Business/Marketing
Apple Podcasts
#58
United Kingdom/Business/Marketing
Apple Podcasts
#138
Canada/Business
Apple Podcasts
#184
France/Business/Marketing
Apple Podcasts
#18
Spain/Business/Marketing

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1. Perpetual Traffic
2. Behind the Numbers: an EMARKETER Podcast

How many episodes of Shift Happens are there?

Shift Happens launched 5 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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