
The VR Collective Show brings you expert insights on the business of VR entertainment. Whether you're an operator, developer, or investor, we dive into the latest trends, strategies, and innovations shaping VR arcades, attractions, and location-based experiences. Expect interviews, case studies, and industry deep dives—dropping as needed, whenever there’s something important to discuss. Episodes d... more
| Publishes | Weekly | Episodes | 18 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Technology | |||

Podcast Intro
In 2017, IMAX tried to bring virtual reality to theaters, and failed. But the story didn’t end there.
In this episode, Bob Cooney explores what went wrong with IMAX VR, why its brand extension never made sense, and how a new generatio... more
In this episode, Bob Cooney dives into NRG’s latest report, Gen Alpha Saves the Box Office, and what it reveals about the future of entertainment. Gen Alpha - the generation shaped by the pandemic - is craving real connection, immersive group experie... more
Summary:
In this special session, Bob Cooney gathers operators, marketers, and innovators to reflect on the challenges facing the location-based VR and immersive entertainment industry, and how to solve them together. Drawing on the Two Loops Model o... more
Summary:
Bob Cooney brings together pioneers of immersive technology to explore the concept of the downloadable theme park, an evolution in location-based VR where experiences can be changed at the push of a button. This conversation dives into the o... more
Show Notes:
In this closing keynote from the 2025 VR Arcade and Attractions Summit, Brent Bushnell shares 20 years of building public entertainment with candor and optimism. This talk guides us through a tour through prototypes, venues, shutdowns, pi... more
In this episode of Inside VR: Real Operators. Real Money. Virtual Reality, Bob Cooney is joined by Fabian Springer and Emanuel Ulbing from The Reality Escape, a fast-growing VR escape room network and marketing agency. They share how they turned thei... more
In this episode, Bob Cooney talks with Parinitaa Rajgarhia, the driving force behind Zero Latency in India. From stumbling across her first VR experience while on a family trip to launching the country’s first large-scale free-roam VR arena in Mumbai... more
In this episode of Inside VR: Real Operators. Real Money. Virtual Reality, Bob Cooney sits down with Maarten Peelen, owner of Zero Latency locations in Rotterdam, Amsterdam, and soon Utrecht. Maarten shares his journey from experiencing free-roam VR ... more
Expert advice informed by decades of experience
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #91 |










Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Expert insights about the evolving landscape of virtual reality (VR) entertainment are central to the content, focusing on VR arcades, attractions, and various location-based experiences. Episodes comprise interviews, case studies, and discussions on the latest trends, strategies, and innovations. Listeners can expect a deep dive into topics like community building, marketing strategies, and operational standards relevant to the industry. Featuring panels and discussions from industry leaders, the content is designed not only for VR operators and designers but also for investors looking to stay informed about the marketplace dynamics and opportunities in immersive technology.
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Inside VR launched 6 months ago and published 18 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Inside VR include:
1. James Jensen
2. Brent Bushnell
3. Salem Thyne
4. Kevin Williams
5. Arthur Loring
6. Pete Stearns
7. Eugene Jarvis
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