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Artwork for Marketing With Laryssa

Marketing With Laryssa

Laryssa Wirstiuk
Jewelry Marketing
Content Creation
Email Marketing
Storytelling
Digital Marketing
Change Management
Customer Engagement
E-Commerce
List Bombing
Calls To Action
Joydeck
Business Strategies
Marketing Strategies
Customer Retention
JCK Las Vegas
Subscriber Engagement
Marketing Support
SEO
Shopify
Customer Expectations

Formerly the Joy Joya Jewelry Marketing Podcast, Marketing With Laryssa is a podcast for purpose-driven, product-based brand owners who want to build real connections with their customers. Hosted by Laryssa Wirstiuk, founder of Joy Joya and marketing strategist since 2018, the show zooms out beyond tactics to explore the bigger picture of email, SMS, and digital storytelling. With a mix of practic... more

PublishesWeeklyEpisodes371Founded7 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Marketing With Laryssa

Latest Episodes

Episode #362 - The One December Email That Carries Your Brand Into the New Year

Between December 26 and the first week of January, something subtle—but powerful—happens. The holiday chaos fades, the pace slows, and your customers start imagining a ... more

Episode #361 - The December Email Strategy Every Ecommerce Brand Needs BFCM brings a huge influx of first-time customers—but they're not loyal yet. Many came for a deal, were curious about your brand, or were buying a gift. Now is the critical moment... more

If your ecommerce brand is obsessing over checkout tweaks, button colors, pop-ups, and discounts—but your email marketing still feels flat—there's a deeper issue at play. And it's not friction.

It's desire.

🎧 In this episode, I break down a powe... more

If Shopify is the body of your ecommerce business, Klaviyo's the heartbeat — connecting data, customers, and sales. But does every brand actually need it? Or is Klaviyo just the industry's favorite buzzword?

🎧 In this episode, I'm breaking down wh... more

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Recent Guests

Josh Haynam
Co-founder and CEO of Interact, a quiz-building software
Interact
Episode: 323 - Quizzes Are the Secret to Growing Your Jewelry Brand's Email List
Susan Bird
The visionary behind Magick Alchemy
Magick Alchemy
Episode: 319 - 7 Ways to Maintain Jewelry Marketing Consistency
Twyla Dill
Owner of Twyla Dill Jewelry, known for transforming handmade lace into metal
Twyla Dill Jewelry
Episode: 300 - Introducing Our New Jewelry Marketing Support Platform: JoyDeck (and the Joy Joya Grant Winner!)

Host

Laryssa Wirstiuk
Host and founder of Joy Joya, and a marketing strategist specializing in e-commerce and branding.

Reviews

4.9 out of 5 stars from 94 ratings
  • Must listen!

    As a jewelry designer, Laryssa’s podcast is both inspiring and very beneficial to my business. I love all of her tips and I’m excited to create content and keep growing in 2025. Thank you so much for helping our community! 🩷

    Apple Podcasts
    5
    Susan Burde
    United Statesa year ago
  • Awesome!

    Really a great show. Stumbled across it and now I’m hooked. Have learned so many items from the show and so appreciative for this podcast. Thank you Laryssa!

    Apple Podcasts
    5
    three sisters design
    United States2 years ago
  • The BEST!

    I’m obsessed with this podcast! It’s a must for any jewelry entrepreneur. Even though I’ve been in the business a few years and *think* I know so much about jewelry marketing, Laryssa always has something new to offer. I particularly love the Gold Mine portion of the podcast, especially because Laryssa’s personal experiences and opinions remind me I’m not alone in my struggles, and always put a smile on my face. Thank you for sharing your insights!

    Apple Podcasts
    5
    DanaFreed
    United States3 years ago
  • Incredible!

    No matter the subject, you’re guaranteed to gain something from every episode - can’t recommend Joy Joya Jewelry Marketing Podcast enough. 🙌

    Apple Podcasts
    5
    Dan1777999877
    United States3 years ago
  • The right words at the right time

    Laryssa's themes and podcast topics have relevant and applicable advice.

    I have to say most recently, her advice have been words and concepts delivered at the right time for me.

    Keep up the good work, Laryssa!

    Apple Podcasts
    5
    RockCandy3418
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many enjoy the authenticity and realness of the host, noting it helps them feel connected and understood in their entrepreneurial journeys.
There's a consensus that the podcast is a valuable resource for improving marketing practices and staying updated with industry trends.
Listeners appreciate the actionable insights and creativity shared, finding it particularly relevant for their marketing strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

323 - Quizzes Are the Secret to Growing Your Jewelry Brand's Email List
Q: What are some mistakes that you find people making?
The main mistake is struggling to stay on topic and being too generic rather than addressing specific audience needs.
323 - Quizzes Are the Secret to Growing Your Jewelry Brand's Email List
Q: How do you find the quiz compares to some of those other options out there for building an email list?
Quizzes are most effective higher up in the buying cycle, where they engage potential customers with fun and informative content, unlike discounts which attract those ready to buy.
323 - Quizzes Are the Secret to Growing Your Jewelry Brand's Email List
Q: What problems do you think quizzes could solve for jewelry business owners?
Quizzes can help solve the problem of overwhelming options by personalizing selections based on customer preferences, leading to higher sales conversions.
311 - Spooky Jewelry Ecommerce Mistakes and Fixes for Holiday Success
Q: What are some of the spooky e-commerce mistakes that jewelry businesses might be making?
Common mistakes include poor product images, vague descriptions, lack of trust signals, non-responsive design, and unreadable content.
299 - How to Cope With - and Communicate - Change in Your Jewelry Business
Q: How have you dealt with change in the past?
Laryssa reflects on managing her own feelings about change and the importance of transparency and communication.

Audience Metrics

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Frequently Asked Questions About Marketing With Laryssa

What is Marketing With Laryssa about and what kind of topics does it cover?

Aimed at purpose-driven, product-oriented brand owners, this podcast offers insight into building genuine connections with customers through strategic marketing. The host provides a wealth of practical tips and strategies focusing on email marketing, SMS, and digital storytelling, encouraging listeners to think beyond basic tactics to enhance their brand visibility in a saturated market. Episodes are filled with inspiring ideas and personal insights, promoting a unique approach to marketing that emphasizes creativity and intentionality, making it particularly relevant for e-commerce founders and creative entrepreneurs seeking clarity in their marketing efforts.

Where can I find podcast stats for Marketing With Laryssa?

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How many listeners does Marketing With Laryssa get?

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What are the audience demographics for Marketing With Laryssa?

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How many subscribers and views does Marketing With Laryssa have?

To see how many followers or subscribers Marketing With Laryssa has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing With Laryssa?

These podcasts share a similar audience with Marketing With Laryssa:

1. Success With Jewelry
2. Jewelry Business Academy Podcast
3. Creatives Rule the World
4. The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
5. The Mindset Mentor

How many episodes of Marketing With Laryssa are there?

Marketing With Laryssa launched 7 years ago and published 371 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing With Laryssa?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Marketing With Laryssa?

Recent guests on Marketing With Laryssa include:

1. Josh Haynam
2. Susan Bird
3. Twyla Dill

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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