Købscentret
Jesper Toft, Brian StrædeI denne podcast vil dine værter Brian Stræde og Jesper Toft diskutere salgs og marketing taktikker set ud fra kundens perspektiv. Podcasten er for de mennesker der er involveret i kommercielle handlinger i virksomheder, der sælger komplekse produkter til komplekse købscentre - altså hvor mange mennesker er inde over beslutningen om at investere i et produkt eller service.
| Publishes | Twice monthly | Episodes | 16 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language | Danish | Categories | BusinessMarketingManagement | ||
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Latest Episodes
I dette afsnit taler vi med Klaus Valeur Leffers fra Valeur Customer Service. Han ved om nogen hvordan gode relationer med kunderne bliver varetaget i en kundeserviceafdeling. Igennem en årerække har han sammen med sine kolleger modtaget tusindvis af... more
In this episode, we welcome Scott Brinker, Vice President of Platform Ecosystem at HubSpot and Editor of Chief Martec. While HubSpot is a familiar name to many of our listeners, Chief Martec might be new to some. Scott shares his insights into the ev... more
“Branding only works on cattle” lyder titlen på en halvgammel marketingbog, men i denne episode af Købscentret får Mette Hejl, CEO i Pravda, lov at forklare, hvordan god B2B-branding ser ud, og hvilken forskel det kan gøre for kundernes oplevelse af ... more
Emnet er “buyer enablement” i denne episode af Købscentret, hvor vi har inviteret Søren Vasø, CMO hos MapsPeople til at fortælle, hvad han gør for at klæde kunderne på til at købe og understøtte deres købsrejse. Hør hvad flyvende drager med laserkano... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #15 |  Denmark/Business/Marketing |
Apple Podcasts | #219 | Denmark/Business |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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Købscentret launched 2 years ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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