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Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar
E-Commerce
Amazon
Prompt Development
Marketing
Ecommerce
AI In Video Creation
Language Model Prompting
Amazon Influencer Marketing
AI Copywriting
Content Creation
Video Editing
Content Marketing
Custom Creative
Chatgpt
Smart Delegation
AI Tools
Pictory
Amazon Selling Tools
Product Optimization
Influencer Selection

Rise of the Micro-Brands. A live interview hosted by Norman Farrar AKA ”The Beard Guy”. Norm digs into current trends, the latest tips, and advice from experts in the eCommerce, Amazon FBA and online business world. Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don’t give you get-rich-quick tips, they give sound advice to help ... more

PublishesWeeklyEpisodes110Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Latest Episodes

After 5 years, 670 episodes, thousands of guests, and millions of minutes watched, this is the final episode of the Lunch With Norm podcast. In this special send-off, Norm Farrar (“The Beard Guy”) and producer/co-host Kelsey Farrar reflect on the jou... more

Worried about how the new Trump Tariffs will impact your Amazon FBA margins?

Get $500 Off China Magic! Use code: LUNCHWITHNORM - www.chinamagictrip.com/info

Don’t panic, optimize. In this episode of Lunch With Norm, we sit down with Lyden S... more

Think your Amazon brand failed because the product was bad? Think again. Most brands collapse because they scaled the wrong way, using the tactics of 2018 in 2025. In this episode of Lunch With Norm, I sit down with Jasim Eisa, a former college-dropo... more

In this episode of Lunch With Norm, Norm Farrar sits down with Ritu Java, CEO of PPC Ninja and one of the most respected voices in Amazon advertising to unpack how sellers can finally measure what matters with Amazon Ads. If you're drowning in report... more

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Recent Guests

Marcia Reece
A Beardo who learned about e-commerce through the podcast and shared her gratitude for Norm's guidance.
Episode: Lunch is Over... [The Lunch With Norm Finale]
Kevin King
E-commerce expert and frequent collaborator with Norm, sharing insights and humorous exchanges.
Episode: Lunch is Over... [The Lunch With Norm Finale]
Steve Wiideman
An SEO expert and a regular guest who shared insights on e-commerce strategies and podcasting.
Episode: Lunch is Over... [The Lunch With Norm Finale]
Colin Campbell
Contributed insights on press releases and their role in e-commerce marketing.
Episode: Lunch is Over... [The Lunch With Norm Finale]
Lyden Smithers
President and co-founder of Titan Network, overseeing $100 million in annual sales on Amazon
Titan Network
Episode: Trump Tariffs & The China Playbook: How to Stay Profitable on Amazon / Lyden Smithers
Jasim Eisa
CEO of Voadera and expert in scaling brands on Amazon
Voadera
Episode: The $100M Amazon Playbook (2025 Edition) | Jasim Eisa
Ritu Java
CEO of PPC Ninja
PPC Ninja
Episode: How to Measure What Matters: Amazon Ads That Actually Work | Ritu Java
Ian Page
Founder and CEO of Bullseye Sellers, an agency specializing in Amazon and TikTok Shop
Bullseye Sellers
Episode: Amazon Sellers Are Moving to TikTok Shop… But Should You? | Ian Page
Jacob Wolitzki
Co-founder of Delta Logic and creator of DataDoe, an AI copilot for marketplace sellers.
Delta Logic
Episode: The AI That Lets You Talk to Your Amazon Business | Jakob Wolitzki

Host

Norman Farrar
Host known as 'The Beard Guy', Norman is influential in the eCommerce community, sharing expert insights and actionable strategies with his listeners.

Reviews

5.0 out of 5 stars from 5k ratings
  • Great Podcast!

    This podcast episode, "How to Scale an E-commerce Company Past a Growth Plateau w/ Maureen Mwangi" is a valuable resource for anyone looking to scale their e-commerce business and avoid burnout. Maureen's insights and strategies, combined with Post Purchase Pro's expertise, make for a winning combination.

    Apple Podcasts
    5
    Genevieve0721
    Philippines2 years ago
  • More Beard! Less Struggle!

    As a recent guest on Episode 457, I’m obviously biased and think my episode is the best. But I will tell you, if you want to listen to all the rest of the episodes, you’re going to also enjoy Norm’s seasoned podcast hosting abilities, his question asking prowess, and his sidekick giveaways. Great for those who want their eComm and Amazon business to have focus, momentum, and learn from the best!

    Apple Podcasts
    5
    stæven
    United States2 years ago
  • More Beard! 🔥

    Whether you’re well established in the world of e-commerce, or just getting started in your career, this is a must-listen podcast for you! Norm does an incredible job of leading conversations that cover a huge breadth of topics related to the ins and outs of ecom with industry leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing!

    Apple Podcasts
    5
    ASobering
    United States3 years ago
  • Great podcast!

    Norm is an incredibly engaging and knowledgeable host—each of his conversations with guests sheds light on relevant information and practical advice to help you grow your business and achieve success!

    Apple Podcasts
    5
    maddie@podcastingyou
    United States4 years ago
  • All

    Love this podcast! I learn so much! Thank you guys! The best show for Amazon sellers.

    Apple Podcasts
    5
    cindy/soulshine
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The engaging format, including audience interaction, keeps listeners coming back for more.
Audience members value the sense of community that accompanies the show, including the online interactions.
Listeners appreciate the actionable advice and in-depth discussions with credible guests.
Many highlight the host's charisma and expertise in making complex topics digestible.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The $100M Amazon Playbook (2025 Edition) | Jasim Eisa
Q: How do brands grow without the headaches?
They need to identify their specific constraints, focus on their strongest product attributes, and apply data-driven methods to address bottlenecks systematically.
The $100M Amazon Playbook (2025 Edition) | Jasim Eisa
Q: What are Amazon sellers missing?
They often fail to work on a long-term strategic roadmap, focusing instead on random fixes that don't address the actual issues.
How to Measure What Matters: Amazon Ads That Actually Work | Ritu Java
Q: What about other ways that you can use AI?
AI can help create tools for optimizing PPC efficiency and operations, such as harvesting keywords from search term reports.
How to Measure What Matters: Amazon Ads That Actually Work | Ritu Java
Q: What are the mistakes? What are the main mistakes Amazon sellers are making right now with PPC performance?
Conversion rate should be checked before pushing ads, budget control should be distinguished from tacos control, and awareness of the organic and ad ratio is crucial.
The Key to Ranking on Amazon in 2025 | Oana Pădurariu
Q: How can sellers align their listing and their ads with Cosmo?
First, optimize your backend; don't treat it like a storage room. Feed all available product information and attributes into the backend, as that data is vital for Cosmo.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Lunch With Norm

What is Lunch With Norm about and what kind of topics does it cover?

Conversations center around the evolving landscape of eCommerce and Amazon FBA, with a strong emphasis on practical and actionable advice aimed at helping sellers grow and succeed. Topics frequently include scaling businesses, leveraging technology, and understanding market dynamics, particularly with emerging trends like TikTok marketing and the implementation of AI tools. The format typically features engaging interviews with industry experts who share personal insights, strategies, and experiences, making the content valuable for both new and established sellers. Listeners can expect a mix of inspiration and grounding expertise that encourages informed decision-making in their business ventures.

Where can I find podcast stats for Lunch With Norm?

Rephonic provides a wide range of podcast stats for Lunch With Norm. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Lunch With Norm and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Lunch With Norm get?

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What are the audience demographics for Lunch With Norm?

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How many subscribers and views does Lunch With Norm have?

To see how many followers or subscribers Lunch With Norm has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Lunch With Norm?

These podcasts share a similar audience with Lunch With Norm:

1. The Marketing Misfits
2. AM/PM Podcast
3. Seller Sessions Amazon FBA and Private Label
4. Ecomm Breakthrough
5. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

How many episodes of Lunch With Norm are there?

Lunch With Norm launched 5 years ago and published 110 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Lunch With Norm?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Lunch With Norm?

Rephonic pulls ratings and reviews for Lunch With Norm from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Lunch With Norm?

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What guests have appeared on Lunch With Norm?

Recent guests on Lunch With Norm include:

1. Marcia Reece
2. Kevin King
3. Steve Wiideman
4. Colin Campbell
5. Lyden Smithers
6. Jasim Eisa
7. Ritu Java
8. Ian Page

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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