Wharton Marketing Matters
The Wharton SchoolMarketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.
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| Publishes | Weekly | Episodes | 297 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Stacey Andrade-Wells, Chief Marketing Officer of Liquid I.V., shares how her background at Procter & Gamble and Unilever shaped a data-driven, purpose-led approach to building a culturally relevant hydration brand and executing its first Super Bowl a... more
Chris O’Neill, CEO of GrowthLoop, joins Barbara and Americus to explore how compound marketing, agentic AI, and data-driven experimentation are redefining marketing workflows and customer experiences, using his insights from decades of leadership acr... more
Jorge Samayoa, Chief Marketing Officer of HelloFresh, joins Barbara & Americus to explain how the brand uses consumer data, personalization, and a focus on real, home-cooked food to drive growth, reduce friction, and meet evolving health and lifestyl... more
Highlights of interviews with Hannah Kelly, Chief Marketing Officer at Resy, an American Express company, and Merill Hollander, founder of the contemporary fine jewelry brand Fiametta, as they discuss leveraging technology, curated experiences, and s... more
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- An absolute gem!
What better way to keep up with the latest in the world of marketing than to hear directly from leaders and innovators shaping the industry? This podcast is a wealth of information... I genuinely cannot believe the knowledge shared here is available for free! Highly recommend.
Apple Podcasts5Arlie K
United States4 years ago
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Apple Podcasts | #201 |  France/Business/Marketing |
Apple Podcasts | #102 |  Mexico/Business/Marketing |
Apple Podcasts | #110 |  Brazil/Business/Marketing |
Apple Podcasts | #133 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #149 |  India/Business/Marketing |
Apple Podcasts | #150 |  Sweden/Business/Marketing |
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Frequently Asked Questions About Wharton Marketing Matters
What is Wharton Marketing Matters about and what kind of topics does it cover?
This marketing-focused podcast features insights from influential figures in the business world, emphasizing current trends in marketing, consumer behavior, and innovative branding strategies. Discussions often explore the intersection of marketing practices and technological advancements, including the impact of artificial intelligence and data analytics on the marketplace. Notable guests from diverse industries share their expertise on effective communication, brand authenticity, and the evolution of consumer engagement, contributing richly to the discourse on modern marketing strategies and challenges related to economic and cultural shifts. Unique in its integration of academic perspective with practical applications, the podcast offers... more
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How many listeners does Wharton Marketing Matters get?
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How many episodes of Wharton Marketing Matters are there?
Wharton Marketing Matters launched 5 years ago and published 297 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Wharton Marketing Matters?
Recent guests on Wharton Marketing Matters include:
1. Chris O'Neill
2. Jorge Samayoa
3. Hannah Kelly
4. Ryan Heuser
5. David Picioski
6. Emma Barker
7. Connor Blakley
8. Zora Fabianari
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.