Marketing Perspektivet
GENERAXIONMarketing Perspektivet er podcasten for travle marketingfolk, der har brug for konkrete indsigter - ikke endnu en lang teknisk forelæsning. Din vært, Tobias Thaastrup-Leth, Digital Innovation Lead hos Generaxion, skærer igennem hypen og giver dig forståelse for, hvad der faktisk virker inden for digital marketing og AI. Lyt med nu, og få perspektivet på det, der rører sig i branchen.
| Publishes | Monthly | Episodes | 32 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language | Danish | Number of Listeners | Categories | BusinessMarketing |
Listen to this Podcast
Latest Episodes
Der har været internt krisemøde hos OpenAI - ChatGPT sakker bagud. Google’s Gemini indtager massive markedsandele.
I denne episode guider jeg dig igennem de 5 største AI-chatbots her i 2025.
Deres styrker, svagheder og hvad de koster.
Kommer der... more
Google tester lige nu Journey Aware Bidding - en ny budstrategi der lærer af hele kunderejsen, ikke kun den sidste konvertering.
Fra første klik til køb. Drømmen for alle, der arbejder med lead generering og komplekse kunderejser.
Her får du den f... more
Du kender dem… Og de irriterer os alle.
Vi taler selvfølgelig om cookie-bannere.
Men der er godt nyt. Ikke endnu en privacy-stramning - tværtimod!
I EU-parlamentet har man indset, at vi er helt ude af AI-kapløbet, som i dag styres af USA og Kin... more
Hvis din annoncering på Facebook og Instagram har opført sig uforudsigeligt det seneste år, er det sandsynligvis denne nye annoncerangerings-algoritme, der er årsagen. Systemet blev rullet ud globalt fra sidst i 2024 og var fuldt implementeret omkri... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #3 |  Denmark/Business/Marketing |
Apple Podcasts | #80 | Denmark/Business |
Apple Podcasts | #169 |  Sweden/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of Marketing Perspektivet are there?
Marketing Perspektivet launched 3 years ago and published 32 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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