Neuromarketing & Gedragsbeïnvloeding met Unravel
Unravel Research & BehaviorGa mee op reis door de wereld van Neuromarketing & Gedragsbeïnvloeding met Unravel. We delen de laatste inzichten van de wetenschap en eigen onderzoek en zetten die om tot praktische tips die jij direct kan toepassen. Van TV-reclames, de psychologie van de supermarkt tot nudging voor minder energie verbruik, luister mee!
| Publishes | Twice weekly | Episodes | 195 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language | Dutch | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
Gokken – en dan vooral online gokken – is op dit moment populairder dan ooit. Ook onder jongeren wordt er volop ingezet. Voor veel gokkers blijkt het geen onschuldig spelletje, en juist mensen met de laagste inkomens zien maandelijks relatief het mee... more
Succesvolle merken groeien niet op goed geluk, maar ze groeien doordat ze aanwezig zijn op de juiste momenten in het hoofd van de consument. In dit webinar duiken we in de wereld van Category Entry Points (CEP’s): de mentale ‘ingangen’ waardoor consu... more
De key insights, sheets downloaden en deze aflevering als video bekijken? Ga naar linke.to/podcast-181 en blijf direct op de hoogte van nieuwe afleveringen!
Trouwens, tijdens deze podcast hebben we het ook over de Behavior Bootcamp. Daarbi... more
Distinctive Brand Assets (DBA’s) zijn de drijvende kracht achter de herkenbaarheid van je merk. Ze spelen dan ook een cruciale rol in het opbouwen van ‘mentale beschikbaarheid’: de mate waarin shoppers in koopsituaties aan jouw merk denken, in het oo... more
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Reviews
- Hele waardevolle insights
Ik volg unravel al een hele tijd, er worden echt super praktische tips en interessante insights gedeeld. Ik vind het zeer waardevol.
Gr Jeroen
Apple Podcasts5Brave Today
Netherlands3 years ago
Chart Rankings
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Apple Podcasts | #114 | Netherlands/Business/Marketing |
Apple Podcasts | #140 |  Belgium/Business/Marketing |
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| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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1. De Spindoctors
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this podcast launched 3 years ago and published 195 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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