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Artwork for Pharma Talks
Pharmaceutical Industry
Digital Transformation
Artificial Intelligence
Content Strategy
AI In Pharmaceutical Marketing
Change Management
Healthcare Professionals
Omnichannel Engagement
Centers Of Excellence
Personalization
Regulatory Compliance
Hyper-Personalization
AI Personal Assistance
B2B Marketing
Stakeholder Engagement
Training and Education
AI In Pharma
Viseven
Women's Leadership
Customer Relationship Management

Join Nataliya Andreychuk, CEO of Viseven, on Pharma Talks – a podcast where human voices meet industry insights. Dive into engaging conversations with industry leaders, exploring the latest trends in pharma marketing, digital transformation, and AI-driven solutions.

πŸ”— Follow Nataliya on LinkedIn for more updates and insights: www.linkedin.com/in/andreychuk/

πŸ”— Discover more about Viseven... more

PublishesTwice monthlyEpisodes21Foundeda year ago
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TechnologyBusinessMarketing

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Artwork for Pharma Talks

Latest Episodes

In this episode of PharmaTalks, Nataliya Andreychuk and Nico Renner discuss the evolving landscape of pharma marketing, particularly focusing on the concept of omnichannel marketing.

They explore the challenges and misconceptions surrounding omnich... more

YouTube

In this engaging conversation, Nataliya Andreychuk and Paul Tunnah discuss the evolving landscape of the pharmaceutical industry as they approach 2026. They explore the importance of digital transformation, emphasizing the need for a human-centric ap... more

Discover how AI is reshaping pharma – from marketing automation to intelligent sales strategies – with our guest Fredrik Holmboe. Listen to the new Pharma Talks episode with Nataliya Andreychuk!

Together, they explore how the role of the modern mark... more

YouTube

In this episode, Viseven leaders reflect on the trends shaping the pharmaceutical industry today. The discussion focuses on how digital transformation is evolving from isolated initiatives into connected systems that support real business execution. ... more

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Recent Guests

Fredrik Holmboe
AI-empowered commercial excellence strategist with extensive background in the pharmaceutical industry.
Episode: AI and Marketing: The Smart Shift in Pharma | Pharma Talks
Paul Sims
CEO of Impatient Health and host of PharmaGeddon
Impatient Health
Episode: Pharma Talks: Human Leadership + AI Adoption: Clear Strategy 2026
Yacin Marzouki
Omnichannel expert with experience leading initiatives across multiple regions.
Episode: How Pharma Must Rethink Omnichannel Engagement
Alejandro Jaramillo
Data Scientist and Specialist in Pharma domain with extensive experience in Data Analytics and Data Science.
Episode: Pharma Talks: AI-Driven Pharma – Turning Data Into Discovery
Steve Swan
CEO of The Swan Group Executive Search firm, specializing in connecting pharma and biotech companies with IT professionals.
The Swan Group
Episode: Pharma Talks: AI Talents in Pharma and Future Workforce
Katrine Bach
An advocate for women's representation in AI and healthcare innovation.
Connected Women in AI
Episode: Pharma Talks: Women at the Heart of AI Change
Tara DeBellis
Expert in digital transformation with over 18 years in the pharma and life sciences industry.
Viseven
Episode: Pharma Talks: Why Pharma Should Change What Works?
Patrick Markt-Niederreite
Founder and CEO of Zero Click Healthcare Advisory
Zero Click Healthcare Advisory
Episode: Pharma Talks: AI Changes Role of Content, Teams & Decisions
Paul Tunnah
Expert in pharma field, especially in digital transformation
Freelance Consultant
Episode: Pharma Talks: Real Story of Pharma Digital Transformation

Host

Nataliya Andreychuk
CEO of Viseven and Host of the Pharma Talks podcast, focusing on the intersection of technology and marketing in the pharmaceutical sector.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#166
United Kingdom/Business/Marketing
Apple Podcasts
#112
Australia/Business/Marketing
Apple Podcasts
#16
Ukraine/Business/Marketing
Apple Podcasts
#79
Ukraine/Business
Apple Podcasts
#82
Switzerland/Business/Marketing
Apple Podcasts
#133
Taiwan/Business/Marketing
Apple Podcasts
#236
Sweden/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Pharma Talks: AI-Driven Pharma – Turning Data Into Discovery
Q: How can AI and data support true personalization for pharma without overwhelming teams and violating compliance?
Personalization through AI can tailor messages and insights to meet the needs of patients and healthcare providers, enhancing efficiency without compromising compliance.
Pharma Talks: AI-Driven Pharma – Turning Data Into Discovery
Q: How has the role of commercial analytics evolved from simple dashboarding to influencing the real business decisions?
Commercial analytics has shifted from primarily report generation to driving strategic business decisions, helping to predict the future rather than merely reflecting the past.
Pharma Talks: AI in Pharma Marketing – Top Use Cases That Deliver
Q: If you would have your marketing budget doubled and could spend it only on AI, how would you set it?
Invest heavily in AI literacy training programs to ensure employees can effectively utilize AI tools.
Pharma Talks: AI in Pharma Marketing – Top Use Cases That Deliver
Q: Is it possible to think about the dehumanization of pharma marketing, where agentic AIs will be doing the most of our works?
Experts believe it's too early to predict that level of automation; domain expertise will still be crucial in guiding AI tools.
Pharma Talks: AI Changes Role of Content, Teams & Decisions
Q: What would be your advice to those who are watching us and thinking about their journey in AI and their innovation?
Be as precise as you can be about what you want to achieve with your audience, and then let technology simplify the process.

Audience Metrics

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Frequently Asked Questions About Pharma Talks

What is Pharma Talks about and what kind of topics does it cover?

Focuses on the rapidly evolving landscape of the pharmaceutical industry, emphasizing the intersections of marketing, digital transformation, and artificial intelligence (AI). Episodes feature in-depth discussions with industry leaders and experts who explore current trends, practical applications of technology, and strategies for effective engagement with healthcare professionals. Notably, the podcast highlights the importance of aligning marketing efforts with sales and medical teams to enhance customer engagement and communication in a highly regulated environment. The commitment to exploring both technological advancements and human-centric strategies makes this podcast a valuable resource for professionals looking to navigate the compl... more

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These podcasts share a similar audience with Pharma Talks:

1. Learning English For Work

How many episodes of Pharma Talks are there?

Pharma Talks launched a year ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Pharma Talks?

Recent guests on Pharma Talks include:

1. Fredrik Holmboe
2. Paul Sims
3. Yacin Marzouki
4. Alejandro Jaramillo
5. Steve Swan
6. Katrine Bach
7. Tara DeBellis
8. Patrick Markt-Niederreite

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