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The Art of the Brand

Third Eye Insights
Marketing Strategy
Social Media
Product Quality
Business Growth
Marketing
Brand Management
Marketing Budget
False Attribution
Consumer Behavior
Steve Jobs
Branding
Brand Awareness
Trader Joe's
Cultural Appropriation
Strategy
Personal Branding
Marketing Strategies
Target Market Personas
Brand Launch
ROI

Welcome to the #1 podcast for business owners on Branding and Strategy. Join Camille Moore and Phillip Millar, two internationally recognized branding experts who help you cut through the noise, see trends first and navigate the complicated world of branding. Enjoy weekly discussions about brand disasters, industry case studies, insider secrets, marketing malpractice, and top industry guests. This... more

PublishesTwice weeklyEpisodes139Founded2 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for The Art of the Brand

Latest Episodes

Super Bowl weekend revealed something most brands still don’t understand: digital-only marketing is a trap. In this episode, Camille and Phillip unpack why real-world activations outperform perfectly measurable campaigns, how CMOs get stuck chasing s... more

From beauty backlash to Super Bowl campaigns, this episode breaks down how brands are navigating outrage, algorithms, and attention in real time. Camille and Phillip unpack the controversy around Huda Beauty, Sydney Sweeney’s guerrilla-style launch, ... more

World-building is everywhere, but most brands still don’t understand what it actually means. In this episode, Camille and Phillip unpack why branding can’t be reduced to checklists, platforms, or AI-generated output. From speaking at Harvard Business... more

Celebrity brands are everywhere, but most of them are quietly failing. In this episode, Camille and Phillip unpack why influencer-led beauty and fashion brands struggle to scale, how fake luxury is eroding trust, and why Hollywood has shifted from ma... more

Key Facts

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Recent Guests

Isabella Chams
Owner of Bella Beauty, cultural icon in Colombia known for the role of Carnival Queen.
Bella Beauty
Episode: Bogota & Beauty Brands: The Power of World-Building
Ricky Jar
Co-owner of Bella Beauty.
Bella Beauty
Episode: Bogota & Beauty Brands: The Power of World-Building
Nathan Chan
CEO and founder of Foundr, an entrepreneurial platform focused on e-commerce.
Foundr
Episode: From Zero to 3.5 Million Followers: Nathan Chan on Building Foundr Into a Global Media Powerhouse
Dr. Linda
A doctor passionate about integrative medicine and aesthetics, founder of 1Clinic
1Clinic
Episode: Dr. Linda’s Ultimate Wellness Routine: Peptides, Skin Cycling & Longevity Hacks
Dr. Lara Devgan
A plastic surgeon known for her innovative approach to aesthetic surgery and branding
Lara Devgan Plastic Surgery
Episode: Why Your Social Strategy Fails: Lessons from Dr. Lara Devgan’s Branded Growth
Emily Carter
A top designer known for her luxurious accessories brand, Emily Carter London.
Emily Carter London
Episode: Guest 13: Nature, Luxury & The Power of Persistence: Emily Carter’s Path to High-End Design
Noelle Crooks
Author, creator, and entrepreneur known as the modern renaissance woman.
Episode: Guest 12: Noelle Crooks: Reinventing Yourself & Building a Modern Renaissance Brand
Dr. Laura Devgan
A leading plastic surgeon based in New York City
Not mentioned
Episode: Future-Proofing Your Brand: How Dr. Laura Devgan Stands Out in a Crowded Market
Bill Schley
Icon in marketing and messaging, author of The Micro-Script Rules
Brand Titans
Episode: Guest 08: Bill Schley. Master Your Messaging with Micro-Scripts.

Hosts

Camille Moore
Co-host and branding expert with a focus on cutting through marketing noise and providing actionable insights on branding strategies.
Phillip Millar
Co-host and branding strategist, recognized for offering deep insights into branding and marketing practices.

Reviews

3.7 out of 5 stars from 132 ratings
  • Love The Conversations!

    Such a great podcast, the conservations are 10/10 and this is exactly the kind of podcast that I’ve been in search of. Always looking forward to new episodes!

    Apple Podcasts
    5
    austindtitus
    Canada22 days ago
  • Does the co-host know branding?

    I was excited to start listening to this podcast because I’m trying to build a founder led brand. Unfortunately, the first episode I listened to was where the male co-host went on and on about how he didn’t understand why ASAP Rocky had been selected to be the face of a fashion brand. His co host explained why multiple times based on his history in the industry. Someone with true expertise would have some grasp of people involved with the industry. How can you teach if you are uninformed?

    Apple Podcasts
    1
    LuckyL10
    United States24 days ago
  • Fav pod

    This has me locked in every week! Such a great breakdown of what brands are doing and how these lessons can help business owners.

    Apple Podcasts
    5
    sdog who
    Canadaa month ago
  • Ignorant Takes

    Just listened the the Lagree episode from a couple of years ago and they have no idea what they are talking about. Lagree is not a franchise. It’s a method that is licensed to individuals to brand however they want. Maybe do some research and know what you’re talking about before spewing ignorance.

    Apple Podcasts
    1
    Tward8
    United States2 months ago
  • Are we all the same

    Are you their desired customer demographic? No? We are all different why are you guys personalising brands, keep it general and objective. We dont care what you would wear or not. P.s as a commercial stylist its not giving style and taste 😣 -unfollow

    Apple Podcasts
    1
    Commercial stylist
    Australia2 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners express frustration with perceived inconsistencies in discussion quality and the dynamic between the hosts, suggesting a need for better chemistry.
Listeners appreciate the actionable insights and industry expertise provided by the hosts, often describing it as a vital resource for branding strategies.
Overall, many reviews highlight the practical takeaways and relevance of the content for business owners and marketers.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How Backlash Turned Into a Billion-Dollar Brand Play ft. Isabella Chams
Q: What is your favorite international brand?
I love brands like Summer Fridays and Gizou, but there are amazing fashion brands in Colombia too, such as Sylvia Cherassi and Frances Camiranda.
How Backlash Turned Into a Billion-Dollar Brand Play ft. Isabella Chams
Q: What has leveled up your content?
Shooting everything on the same day, editing right away, and showing people how we film our videos have significantly improved our content.
How Backlash Turned Into a Billion-Dollar Brand Play ft. Isabella Chams
Q: How did you guys get people to notice you?
We waited two years to launch the brand to ensure we had everything perfect. We launched with a huge video telling our story and showcasing our work with the best labs.
Guest 12: Noelle Crooks: Reinventing Yourself & Building a Modern Renaissance Brand
Q: What has changed for you in having a different perspective on beauty?
She feels more confident and realizes it's up to her to decide how she wants to show up.
Guest 12: Noelle Crooks: Reinventing Yourself & Building a Modern Renaissance Brand
Q: What does your personal growth look like?
Noelle feels like a new person and has worked on rebranding herself in how she presents to the world.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Art of the Brand

What is The Art of the Brand about and what kind of topics does it cover?

Focused on branding and strategic marketing, the discussions center around contemporary challenges and trends in the branding landscape. Topics often include the intricacies of celebrity branding, the evolving nature of consumer relationships in the digital age, and the significance of authenticity in brand storytelling. The hosts frequently critique mainstream branding practices, advocating for genuine engagement over superficial tactics, and share actionable insights from the industry, targeting business owners keen on enhancing their brand presence. Additionally, their expertise draws attention to emerging platforms and technologies reshaping the marketing field, making it a vital resource for those looking to stay ahead in branding stra... more

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How many listeners does The Art of the Brand get?

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How many subscribers and views does The Art of the Brand have?

To see how many followers or subscribers The Art of the Brand has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Art of the Brand?

These podcasts share a similar audience with The Art of the Brand:

1. The Dream Bigger Podcast
2. Hot Smart Rich with Maggie Sellers Reum
3. Aspire with Emma Grede
4. The Business of Fashion Podcast
5. Well with Arielle Lorre

How many episodes of The Art of the Brand are there?

The Art of the Brand launched 2 years ago and published 139 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Art of the Brand?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on The Art of the Brand?

Recent guests on The Art of the Brand include:

1. Isabella Chams
2. Ricky Jar
3. Nathan Chan
4. Dr. Linda
5. Dr. Lara Devgan
6. Emily Carter
7. Noelle Crooks
8. Dr. Laura Devgan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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