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The Average Not Average Podcast

Viktor Axelsen, Dr Chun Keat Yew (CK Yew)
Badminton
Sponsorship
Olympic Games
Olympics
Family Dynamics
Business Negotiations
Ayush Shetty
Family Life
Olympic Sports
Denmark
Training Techniques
Equipment Launch
Diet
Viktor Axelsen
US Open
Tournament Preparation
Coffee
Indian Badminton
World Championships
Athlete Life

Join two-time Olympic champion Viktor Axelsen and Dr. Chun Keat Yew, also known as CK Yew, as they share their passion for badminton through insightful discussions and honest opinions. Beyond the court, they’ll dive into the sport’s business side, media influence, family life, expert tips on improving your game, and equipment recommendations. Get ready for engaging conversations and follow along!

PublishesTwice monthlyEpisodes28Foundeda year ago
Number of ListenersCategory
Sports

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Artwork for The Average Not Average Podcast

Latest Episodes

In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen chat with YC Lim and his son Yee Wai Lim about the evolution of YC Sports from a small badminton retailer to a major market player. They discuss balancing family dynamics i... more

YouTube

In this episode, CK Yew and Viktor Axelsen host badminton legend Peter Gade. They discuss the pressures and responsibilities of being an icon in the sport, their early experiences in Malaysia, and the transition from player to coach. The conversation... more

YouTube

In this episode, CK Yew interviews Rasmus Skousen, CEO of RSL Europe, discussing the evolution of badminton, the impact of market dynamics on shuttlecock production, and the challenges of sustainability in the industry. Rasmus shares insights on Vikt... more

This highlights episode brings together the best moments from The Average Not Average Podcast in 2025. Each segment is taken from a different episode, capturing standout conversations, reflections, and lighter moments from throughout the year with CK... more

YouTube

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Recent Guests

Kestutis Navickas
Head coach for singles with Team France
Team France
Episode: Ep 21: Viktor Axelsen’s Toughest Battle – Back Injury Updates, Tournament Plans, Crossing Paths With Stephen Curry, The Rise Of Pickleball & Padel
Ben Beckman
Former elite badminton player turned commentator and content creator.
Episode: Ep 17: Ben Beckman - Elite Player to Online Creator to Badminton Commentator - The Love Story
Dr. David Evans
Youngest BWF certified umpire on the world tour
Episode: Ep 16 Dr David Evans - BWF World Tour Umpire - The Challenge Of Being An Umpire And The Hardest Decision I Had To Make
Ahmed Shahrazad Sani
Famous badminton journalist in Malaysia
Episode: Ep 14: The state of Malaysian Badminton & Why Badminton Media Needs To Educate Its Fans
Chirag Shetty
Top Indian badminton doubles player and recent award winner
Indian National Badminton Team
Episode: Ep10: Chirag Shetty - The Status of Indian Badminton, Funny Satwik Stories & Ladies vs Mens, 2 vs 1
Henrik Axelsen
Father of Viktor Axelsen and a key figure in his badminton journey
Episode: How To Build An Empire - The Delicate Balance Of Trust, Hard Work, Commitment And Luck

Host

Viktor Axelsen
Co-host of The Average Not Average Podcast, and a two-time Olympic champion, brings unparalleled insights from his career and experiences in badminton.

Reviews

5.0 out of 5 stars from 91 ratings
  • Excellent work

    Active listener and badminton fan from Canada. It is great to hear from Axelsen in English, not just Mandarin :-). As a parent of two kids, who are dreaming to compete in Olympic badminton finals, this kind of insights from the best professional players like Axelson are extremely valuable to the kids but also to the parents, to prepare and support for the careers of the kids. Keep up good work and thank you CK and VA.

    Apple Podcasts
    5
    eWorkspace
    United States6 months ago
  • CK is incredible

    Great pod, insightful, informative, incredible

    Apple Podcasts
    5
    HarryEBadderz
    United Kingdoma year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the engaging and informative discussions, often highlighting the unique insights from experienced athletes.
Fans find the content valuable, particularly with its blend of personal anecdotes and professional expertise, making it appealing for both players and parents.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#182
India/Sports

Talking Points

Recent interactions between the hosts and their guests.

Ep 21: Viktor Axelsen’s Toughest Battle – Back Injury Updates, Tournament Plans, Crossing Paths With Stephen Curry, The Rise Of Pickleball & Padel
Q: What does it feel like to see sports like Pickleball and Padel grow?
Viktor believes badminton can learn from the growth initiatives of Pickleball and Padel, despite viewing badminton as the best racket sport.
Ep 21: Viktor Axelsen’s Toughest Battle – Back Injury Updates, Tournament Plans, Crossing Paths With Stephen Curry, The Rise Of Pickleball & Padel
Q: How are you coping with your injury and how has it impacted your tournament plans?
Viktor shares that he's been struggling with nerve pain and had to cancel his participation in tournaments due to the inability to train.
Ep 15: Ayush Shetty - India’s BWF WorldTour Winner at ONLY 20 years old
Q: Ayush, what advice can you give any under 13s, under 15s, under 17s watching you?
Talk hard, stay disciplined.
Ep 17: Ben Beckman - Elite Player to Online Creator to Badminton Commentator - The Love Story
Q: What are your thoughts on the future of BXL and its potential growth?
Beckman expresses a positive outlook, suggesting that as an ambassador, Viktor Axelsen will have valuable insights into its future trajectory.
Ep 8: Most Underrated Skill - The Mental Game, Who To Trust, Struggles & How To Become Great At It
Q: How do you cope with the pressure of significant events like the Olympics?
It's essential to normalize the experience; preparing mentally helps reduce anxiety.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Average Not Average Podcast

What is The Average Not Average Podcast about and what kind of topics does it cover?

This podcast features engaging discussions primarily centered around badminton, exploring both the sport's competitive and personal aspects. Listeners can expect insights from two-time Olympic champion Viktor Axelsen and Dr. Chun Keat Yew, who cover a wide range of topics including athlete experiences, the influence of media, mental and physical preparation, and practical advice for enthusiasts looking to enhance their game. Unique elements include the emotional challenges athletes face and the intricate balance of sports and family life.

The content also touches on sponsorships, business strategies within the sports realm, and the evolving landscape of badminton, making it appealing not only to fans and players but also to those intereste... more

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1. Regulation Podcast
2. Stuff You Should Know

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The Average Not Average Podcast launched a year ago and published 28 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Average Not Average Podcast?

Recent guests on The Average Not Average Podcast include:

1. Kestutis Navickas
2. Ben Beckman
3. Dr. David Evans
4. Ahmed Shahrazad Sani
5. Chirag Shetty
6. Henrik Axelsen

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