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Artwork for Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Overline
Retail Media
Digital Advertising
Customer Experience
AI In Marketing
Marketing Strategies
Media Buying
Heineken
Digital Marketing
Generative AI
Consumer Insights
Brand Transformation
Community Engagement
Fast-Moving Consumer Goods
Consumer Experience
Mid-Day Squares
Data-Driven Marketing
Newell Brands
Omni-Channel Strategy
Ocado Retail
Data Strategy

Welcome to Time for a Reset, the marketing podcast that gets behind the thinking of the industry’s sharpest leaders who are shaping the world’s most iconic brands.

We ask the big questions: What does it take to drive real change? How do you stay ahead when the ground keeps shifting?

From changing consumer expectations to marketing’s growing role on the board agenda, each episode digs into what m... more

PublishesMonthlyEpisodes97Founded6 years ago
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Artwork for Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Latest Episodes

In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Fiona Davis sits down with Andrew Smith, Senior Director of Brand at Vinted, to unpack why radical honesty and not polished purpose statements... more

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In this special Best of 2025 episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, we revisit the most defining marketing conversations of 2025 from eight global marketing leaders across CPG, retail, media, an... more

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In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Nick King speaks with Victoria Lozano, CMO of Crayola, about what it truly takes for legacy brands to stay culturally relevant. Victoria revea... more

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In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Tiffany Wilburn welcomes Lucas Mack, Head of Global Brand Strategy at Kubota N.A. Lucas shares how authentic storytelling and brand purpose ca... more

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Recent Guests

Lucas Mack
Senior Director of Brand Marketing and Communications
Kubota North America
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Norm Johnston
Senior Vice President of Global Advertising Strategy
News Corp
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Victoria Lozano
Chief Marketing Officer
Crayola
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Mo Kingston
Global Marketing Strategies Lead
Nestlé
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Paul Wright
Head of EMEA
Uber Advertising
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Claire Moyles
Seasoned Marketing Director known for shaping impactful customer-focused strategies that deliver real results.
Sainsbury's Bank
Episode: 91 - Elevating Marketing to Strategic Leadership with Claire Moyles, Marketing Director at Sainsbury’s Bank
Ben Richardson
VP at Albertsons Media Collective, focusing on retail media and partnerships.
Albertsons Media Collective
Episode: 90 - Special Cannes Lions Edition 2025 Part 2 - Leading Retailers
Alice Anson
Leader of digital retail media business at Nectar360.
Nectar360
Episode: 90 - Special Cannes Lions Edition 2025 Part 2 - Leading Retailers
Maurits Roesta
Responsible for retail media in Europe and Indonesia for Ajo, Delhaize.
Ajo, Delhaize
Episode: 90 - Special Cannes Lions Edition 2025 Part 2 - Leading Retailers

Hosts

Fiona Davis
Host of discussions around marketing insights and strategies with various expert guests.
Paul Frampton-Calero
Host of the Time For A Reset Marketing Podcast, sharing key marketing strategies and insights.

Reviews

5.0 out of 5 stars from 2.1k ratings
  • Nice work CVE

    The best podcast for senior marketers!

    Apple Podcasts
    5
    sim_brighton
    United Kingdom3 years ago
  • Food for marketing minds

    Great marketing based discussions with some really interesting business leaders. Paul is an engaging and inquisitive host and the topics are always relatable. Well worth a listen!

    Apple Podcasts
    5
    GavinUK
    United Kingdom3 years ago
  • Valuable insight and thoroughly entertaining

    Thanks for sharing your platform with us. Lisa, has a wealth of knowledge in the industry and to learn the challenges facing the industry. Would like to hear more about Ai.

    Apple Podcasts
    5
    Zionxx1
    United Kingdom3 years ago
  • Time well spent

    A really good chat with senior marketers about how it’s all changing.

    Relevant, good questions and great guests who are living and breathing it.

    Apple Podcasts
    5
    Nathanofsm
    United Kingdom5 years ago
  • Highly recommended, we all need to find TFAR

    A really enjoyable series of podcasts, great content across a wide range of marketing areas and not too long . I think that we all need to find time for a reset!

    Apple Podcasts
    5
    Ken WV
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The content is appreciated for its practical takeaways that resonate with current marketing challenges.
Listeners find the discussions to be insightful and relevant, often highlighting the engagement of the hosts with expert guests.
There is a strong focus on the evolving nature of marketing, making it a valuable resource for industry professionals.

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

97 - Why Honest Brands Win Hearts (and Markets) with Andrew Smith, Senior Director of Brand at Vinted
Q: Looking ahead, what excites you most about where marketing is heading now?
I see a shift towards honesty and evidence-based purpose in branding, moving away from over-promising to delivering truth-based value to customers.
97 - Why Honest Brands Win Hearts (and Markets) with Andrew Smith, Senior Director of Brand at Vinted
Q: How has your approach to marketing evolved over the years as the industries evolve?
My relationship with data has evolved, recognizing the need for creativity to be informed by data that reveals human behavior, not just metrics.
97 - Why Honest Brands Win Hearts (and Markets) with Andrew Smith, Senior Director of Brand at Vinted
Q: What would you hit the reset button in the marketing industry today?
I would love to see a reset on how brands talk about purpose, emphasizing that brand purpose should be rooted in reality rather than lofty statements.
95 - Coloring the World with Creativity and Innovation: Victoria Lozano, CMO at Crayola
Q: What are the most important attributes for a senior marketer?
Critical creative thinking and sound judgment are essential characteristics for redefining business growth and brand strategies.
95 - Coloring the World with Creativity and Innovation: Victoria Lozano, CMO at Crayola
Q: How are you adapting to the rise of AI, analytics, and data?
AI is here to stay; we're incorporating it into our operations while ensuring we provide a safe and curated experience for kids.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This podcast offers insightful discussions with leading marketers who are actively shaping the landscape of major global brands. Focusing on essential topics like the evolution of marketing strategies, consumer engagement, and the balance between brand growth and performance marketing, episodes often feature expert guests who share their experiences and strategies. The conversations are likely to be both practical and forward-thinking, as they tackle the challenges and opportunities within the marketing field. Noteworthy contributions include discussions around the importance of storytelling, brand safety, and the role of data in driving effective marketing campaigns, making it a valuable resource for marketers looking to adapt and thrive i... more

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1. The Rest Is Entertainment

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this podcast launched 6 years ago and published 97 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Lucas Mack
2. Norm Johnston
3. Victoria Lozano
4. Mo Kingston
5. Paul Wright
6. Claire Moyles
7. Ben Richardson
8. Alice Anson

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