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Up the Creek!

Icon Reputation

A podcast to save your reputation. Icon Reputation can help you build, protect and enhance your reputation. Learn more at iconreputation.com.au/ Reach out for a confidential conversation Phone 03 9100 3191 Mobile 0419 583 892 contact@iconreputation.com.au

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Latest Episodes

The 2025 Annual Reputation Eye awards, with the coveted Golden Eye for the organisation that’s managed to emerge from crisis smelling like roses, and the dreaded Brown Eye for the PR fail of the year.

Contenders include perennial favorites, Optus, t... more

Up The Creek! explores the growing industry and reputational impact of AI, how the new media public interest defence will halt defamation payouts and the perils of marketing sponsorships.

Do politicians deserve any right to privacy, how the other internet giants pulled YouTube into a social media ban on children, and the reputational risk of attending a Coldplay concert, all in the latest episode of Up the Creek!

Crisis experts Mark ... more

In the latest episode of Up the Creek!, Icon Reputation Director Mark Forbes and Benjamin Haslem are in the trenches dissecting the gas lobby's attempts to turn the courts, and public opinion, against the greenies. Meanwhile, Rio Tinto is attempting ... more

In our new podcast Icon Reputation Director Mark Forbes and Benjamin Haslem to unpack where the Federal election was won and lost, How comedian Austen Tacious’s direct approach to tour PR earns the ire of the ABC, and how tech giant WiseTech’s proble... more

Crisis experts Mark Forbes and Benjamin Haslem reveal their 2024 Up the Creek! awards, including the coveted Golden Eye for turning a pr sow’s ear into a silk purse and the Brown Eye for fail of the year.

Across the PR and media landscape contenders... more

This month Up the Creek! examines current media conflicts including Four Corners targeting Channel Seven and the reputational implications of constant media conflicts over culture, coverage and high-stakes defamation cases. We dissect Australia’s mos... more

Up The Creek! Analyses Peter Dutton’s pitch to take Australia nuclear and why Labor is responding with 3-eyed fish memes, the circus of Julian Assange’s flight to freedom and the debacle of Joe Biden’s presidential debate - asking ask if Americans wi... more

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How many episodes of Up the Creek! are there?

Up the Creek! launched 2 years ago and published 12 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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