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Artwork for What Would They Do? The Customer Experience Podcast For Small Business

What Would They Do? The Customer Experience Podcast For Small Business

Nadine Nethery | Customer Experience Strategist & Copywriter
Customer Experience
Personalization
Email Marketing
Course Launch Strategies
Marketing Strategies
Audience Engagement
Data-Driven Marketing
Sales Engagement
Coaching
Messaging Disconnect
Social Proof
Customer Loyalty
Virtual Events
Objections Handling
Sales Page Optimization
Customer Retention
Customer Journey
Small Business Support
Customer Service
Behavior-Driven Email Marketing

Welcome to What Would They Do?, the customer experience podcast for small business owners. Every week, I answer your burning CX questions, and set you up with actionable, out-of-the-box customer experience strategies you can pull off without costly tech tools or lavish corporate marketing budgets! Join me as I explore different aspects of the customer journey, and how a remarkable customer experie... more

PublishesWeeklyEpisodes43Founded10 months ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

Listen to this Podcast

Artwork for What Would They Do? The Customer Experience Podcast For Small Business

Latest Episodes

In today’s episode, we’re diving into personal touches, handwritten moments, and how to make your customers feel truly seen, even if they’re scattered around the globe.

We’re answering this listener question:

“I would love to welcome all new member... more

In today’s episode, we’re exploring the concept of hyper-personalization, and how you can create a standout customer journey using the email platform you’re already using.

This episode answers a brilliant listener question:

“I would love to persona... more

Today’s listener question: “I’m speaking to the right audience and I have a proven offer, but conversions in my launches have stalled. Where could the problem be?” In this episode, I’m joined by fellow copywriter and holistic launch strategist Laura ... more

In today’s episode, we’re breaking with tradition.

This week, I’m pulling back the curtain on a delightfully strategic event I’m hosting inside Retention Lab this December: The CX Escape Room Challenge.

Are you crawling toward the end of 2025 on fu... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Laura Kendrick
Copywriter with a focus on customer experience
Cheeky Copy
Episode: 40. Why your launch isn’t converting (even with the right audience) with Laura Kendrick
Laura Sprinkle
Affiliate partnership strategist and founder of Rootabl
Rootabl
Episode: 38. The 4-part framework for building profitable affiliate programs with Laura Sprinkle
Brenna McGowan
An authority on pre-selling and the creator of Anticipation Marketing Strategies
Episode: 37. From burnout to buy-In with Anticipation Marketing™ and Brenna McGowan
Ash McDonald
A therapist turned business strategist and coach who weaves psychological safety and intention into every brand touch point
Episode: 35. A therapist’s secrets to creating safe and authentic group environments with Ash McDonald
Holly Haynes
Business Strategist and Host of the Crush the Rush Podcast
Crush the Rush
Episode: 31. The real-life retreat strategy that builds raving fans with Holly Haynes
Madelyn Furlong
Website and marketing strategist, Showit website designer
Episode: 27. Why your website isn’t converting (and what to fix first) with Victoria Furlong
Dolly DeLong
Systems & Workflow Wizard, Family Photographer
Dolly DeLong Education
Episode: 26. The strategic approach to exceptional virtual summit experiences with Dolly DeLong
Kirsty Fanton
Expert in communication and creator of CommsCamp
CommsCamp
Episode: 24. Scaling student support with CustomGPTs (without sacrificing the experience) with Kirsty Fanton & Ami Williamson
Ami Williamson
Copywriter and AI expert, co-creator of CommsBot
Damn Write
Episode: 24. Scaling student support with CustomGPTs (without sacrificing the experience) with Kirsty Fanton & Ami Williamson

Host

Nadine Nethery
Customer Experience Strategist, Copywriter, and Audience Research Fanatic who hosts a podcast aiming to provide actionable insights for small business owners.

Reviews

5.0 out of 5 stars from 22 ratings
  • Great actionable advice

    Love Nadine’s approach to customer experience and retention. I’ve gotten so many ideas from listening to this podcast. Recommended!

    Apple Podcasts
    5
    Shelley Hitz
    United Statesa month ago
  • Refreshingly Real + Actionable Content

    I’m obsessed with the Candocontent podcast. Every episode feels like sitting down with a friend who actually gets how hard it can be to create content that converts — without losing your mind (or your weekends). The conversations are thoughtful, strategic, and refreshingly real. I always walk away with a new idea or reminder to keep things simple and human-first. If you care about building a business that feels aligned and gets results, this one’s a must-listen.

    Apple Podcasts
    5
    HollyHaynes
    United States2 months ago
  • Super actionable!

    I’m really enjoying the question and answer format of the show. What a great way to make sure the show is answering REAL questions people care about! Highly recommend-

    Apple Podcasts
    5
    Laura Jawad
    United States5 months ago
  • Full of great tips

    I always learn so much from listening to Nadine! I get ideas and inspiration every time. Well worth the time!

    Apple Podcasts
    5
    SWPDX25
    United States5 months ago
  • It’ll make you think

    …and then make you better!

    Listen in for thoughtful shows that will improve your customers experience!

    It was a delight to be interviewed. Thanks for having me on the show Nadine!

    Apple Podcasts
    5
    caryngillen.com
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable tips provided in each episode, noting how practical and relevant the content is for small businesses.
Many reviews emphasize the show's focus on real-world applicability over complicated corporate strategies, making it ideal for solo entrepreneurs and small business owners.
The host's approachable and supportive demeanor resonates well with the audience, fostering a sense of community.
Listeners often mention the show's effectiveness in addressing their specific customer experience challenges, showcasing the host's expertise.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#229
Canada/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

37. From burnout to buy-In with Anticipation Marketing™ and Brenna McGowan
Q: How does pre-selling influence customer retention and customer loyalty down the track?
Pre-selling enhances customer autonomy in decision-making, leading to better-fit clients who are motivated to take action and achieve results, thus increasing retention.
35. A therapist’s secrets to creating safe and authentic group environments with Ash McDonald
Q: What's one thing they could do today to start facilitating safe spaces?
Put yourself in the shoes of the people you are holding space for, considering their needs and feelings throughout the process.
32. The 3-step plan to re-engage your email list after ghosting it
Q: How would you begin a re-engagement strategy for an email list after not emailing subscribers for over six months?
Start with an authentic reintroduction email delivering a piece of value, followed by a three-email warm-up sequence that builds trust and engages subscribers again.
27. Why your website isn’t converting (and what to fix first) with Victoria Furlong
Q: What low-lift but impactful tweaks can listeners make for an instant conversion boost?
1. Have clear and compelling call-to-action buttons; 2. Ensure important elements are above the fold; 3. Use impactful testimonials.
27. Why your website isn’t converting (and what to fix first) with Victoria Furlong
Q: Where do you start when auditing a website that clearly has issues?
I always start with the top of the homepage, so the above the fold content, ensuring it clearly tells visitors who you serve and how you help.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focuses on practical customer experience strategies tailored specifically for small business owners. The content is rich with actionable insights on enhancing customer loyalty and engagement, addressing the unique challenges faced by entrepreneurs in creating meaningful customer journeys. With an emphasis on methods that don't require expensive tools or corporate resources, the discussions range across various relevant themes, such as email marketing, brand messaging, and pricing strategies. Unique to this show is the interactive component where listeners can submit their customer experience questions, making it a community-driven resource for ongoing learning and improvement in client relations.

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How many episodes of this podcast are there?

this podcast launched 10 months ago and published 43 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Laura Kendrick
2. Laura Sprinkle
3. Brenna McGowan
4. Ash McDonald
5. Holly Haynes
6. Madelyn Furlong
7. Dolly DeLong
8. Kirsty Fanton

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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