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Ad Age Insider

Ad Age
Advertising
Halloween
Advertising Trends
Influencer Marketing
AI Search Ads
Marketing
American Eagle
Cracker Barrel
Google
Openai
Brand Marketing
Creative Strategy
Pharmaceutical Advertising
Consumer Behavior
Chatgpt
Answer Engine Optimization
Perplexity
AI In Marketing
Agency Reviews
Meta

Weekly crash course on the stories, trends and innovations shaping advertising, marketing and media.

PublishesWeeklyEpisodes179Founded8 years ago
Number of ListenersCategories
NewsTech NewsBusiness News

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Artwork for Ad Age Insider

Latest Episodes

Ad Age News Editor E.J. Schultz and Senior Marketing Reporter Adrianne Pasquarelli go behind the scenes of Ad Age's annual Marketer of the Year list. They share tips on how brands can increase their odds for next year's competition as well as a rundo... more

Agency reporters Brian Bonilla and Ewan Larkin dig into Omnicom's acquisition of IPG, and its impact for the advertising industry beyond just agency holding companies. They break down how independent agencies can win, what the deal means for the hold... more

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Ad Age Chief Technology Reporter Garett Sloane discusses how to separate artificial intelligence noise from real utility, the state of chatbot shopping, AI brand readiness and tools marketers are creating to better their businesses.

Plus, put your ... more

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Ad Age reporter Gillian Follett breaks down why brands are leaning into the limited-edition strategy, the elements of a successful product drop strategy and more holiday social media trends.

Plus, what Unilever's big bet on influencer marketing me... more

YouTube

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Recent Guests

Garett Sloane
Chief Technology Reporter at Ad Age
Ad Age
Episode: AI in 2026: What's hype vs. what's real, with Garett Sloane
Gillian Follett
Ad Age social media reporter
Ad Age
Episode: Starbucks' Bearista cup and viral drop strategy, with Gillian Follett
Lindsay Rittenhouse
Agency reporter covering the impact of AI on junior roles in advertising
Ad Age
Episode: AI and entry-level ad roles—how marketers, educators and junior talent are adapting, with Lindsay Rittenhouse
Jack Neff
Ad Age editor at large
Ad Age
Episode: Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff
Tim Nudd
Creativity Editor at Ad Age
Ad Age
Episode: Best Halloween ads 2025, with Tim Nudd
Erika Wheless
Marketing reporter
Episode: Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Adrianne Pasquarelli
Senior marketing reporter at Ad Age
Ad Age
Episode: Bad Bunny and brands: Hispanic engagement lessons, with Adrianne Pasquarelli
Asa Hiken
Emerging technology reporter at Ad Age
Ad Age
Episode: AI search ads 101—everything marketers need to know, with Asa Hiken
Ewan Larkin
Ad Age Agency reporter
Ad Age
Episode: Inside agency hold co power dynamics, with Ewan Larkin

Host

Parker Herron
Host of Ad Age Insider, discussing current advertising trends and news with industry leaders.

Reviews

4.4 out of 5 stars from 79 ratings
  • Really Great

    The guests are truly amazing and I often re-listen to episodes. Thanks to Brian Braiker's unique style, there's an authenticity that permeates each episode – you feel like you are in the room listening to genuine conversations.

    Apple Podcasts
    5
    MisterMomentum
    United States6 years ago
  • Wonderful!

    Last two podcasts with Shelly Lazarus and Jeff Goodby were home runs! Wondering if the theme music is original to the podcast or is it commercially available?

    Apple Podcasts
    5
    BigSven
    United States7 years ago
  • Marketing Magic!

    Ad Age and their incredible guests talk all things advertisement, not only providing insight we wouldn't have otherwise, but also giving businesses the tools they need to get hands-on with their own marketing. The best part is it all comes from truly engaging individuals that know the industry inside and out. Thanks so much for putting out such a spectacular show Ad Age - keep up the great work!

    Apple Podcasts
    5
    Katie Joy B.
    United States7 years ago
  • Don’t see the Lib in Ad Lib

    Full disclosure, I’ve only listened to one episode so take this as you will, but the interview with Vox sounded more like unchallenged talking points read from a press release than an unguarded, casual jargon-free conversation. Ad Age has a long successful history and I want to see them succeed but I would suggest to either adjust the name to reflect what this is or truly dig and challenge their guests.

    Apple Podcasts
    2
    Joegjgv
    Canada7 years ago
  • Big Fan - Podcast?

    Genuinely enjoy this. Please keep up the great work. My only gripe is that there is not more, whether that be more frequent episodes or other podcast content from Adage. Although, it cannot be easy lining up the biggest names week in and week out. Thank you for producing this show.

    Apple Podcasts
    5
    JoeyRobinson15
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the authentic conversations and the insights provided by a diverse range of guests.
The podcast is noted for its high-quality content and relevant industry knowledge.
Some suggestions for improvement were made regarding audio quality and host engagement.
Overall, it maintains a positive reception with listeners eager for more episodes and content.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Starbucks' Bearista cup and viral drop strategy, with Gillian Follett
Q: So do you have any like general do's and don'ts that you've heard from experts on how to actually tap the value of this type of viral marketing effort?
Brands must balance limited edition exclusivity with accessibility to avoid angering consumers.
Starbucks' Bearista cup and viral drop strategy, with Gillian Follett
Q: So why exclusive? What about doing these types of drops, offsets the revenue of what they would get from just selling a gajillion Bearista cups to everyone who wants them?
The exclusivity creates buzz and demand, making the product more coveted and desirable.
Best Halloween ads 2025, with Tim Nudd
Q: What do you think is the scariest thing in marketing right now?
AI is the scariest thing, as it poses a threat to creatives in advertising.
Best Halloween ads 2025, with Tim Nudd
Q: Why do you think Halloween is a priority for marketers?
Halloween is growing in popularity as it allows brands to adopt different personalities and engage creatively in ways they don't otherwise during the year.
Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Q: What steps can brands take if they confirm bot activity?
Brands should consider reporting fake accounts, implementing digital signatures for authenticity, and communicating with stakeholders about the bot activity.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Ad Age Insider

What is Ad Age Insider about and what kind of topics does it cover?

Focused on the latest trends, innovations, and stories shaping advertising, marketing, and media, this series features discussions with leading industry experts and reporters. Episodes regularly explore important shifts within the advertising landscape, including the role of AI, the implications of major mergers, and evolving consumer behaviors. Unique insights from guests reveal the intersections of creativity and technology, offering actionable advice for marketers navigating this dynamic field.

Where can I find podcast stats for Ad Age Insider?

Rephonic provides a wide range of podcast stats for Ad Age Insider. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Ad Age Insider and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Ad Age Insider get?

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What are the audience demographics for Ad Age Insider?

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How many subscribers and views does Ad Age Insider have?

To see how many followers or subscribers Ad Age Insider has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Ad Age Insider?

These podcasts share a similar audience with Ad Age Insider:

1. Freakonomics Radio
2. The Knowledge Project
3. 10% Happier with Dan Harris
4. TED Radio Hour
5. Uncanny Valley | WIRED

How many episodes of Ad Age Insider are there?

Ad Age Insider launched 8 years ago and published 179 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Ad Age Insider?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Ad Age Insider?

Rephonic pulls ratings and reviews for Ad Age Insider from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Ad Age Insider?

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What guests have appeared on Ad Age Insider?

Recent guests on Ad Age Insider include:

1. Garett Sloane
2. Gillian Follett
3. Lindsay Rittenhouse
4. Jack Neff
5. Tim Nudd
6. Erika Wheless
7. Adrianne Pasquarelli
8. Asa Hiken

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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