Audience 1st
Dani WoolfWelcome to Audience 1st. A podcast for tech marketers looking to break out of the echo chamber to better understand their audience and turn them into loyal customers. Every week, Dani Woolf is having brutally honest conversations with busy tech buyers about what really motivates them, the things they hate that vendors do, and what you can do about it. You’ll get access to practical information on ... more
| Publishes | Weekly | Episodes | 100 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TechnologyBusinessManagement | |||
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Latest Episodes
The Gartner debate keeps resurfacing on LinkedIn.
Skeptics vs. pragmatists vs. the "it depends" crowd.
Same arguments. Same camps. Same circular conversation.
Everyone's missing the point.
After having hundreds of direct conversations between vend... more
For years, security has been treated as a necessary evil - a budget line item that CFOs approve without truly understanding its business impact. But what if cloud security could be a revenue driver, an efficiency enabler, and a cost-saving powerhouse... more
In this milestone 100th (and birthday!) episode of Audience 1st Podcast, Dani Woolf is joined by veteran cybersecurity leader David Doyle from DirectDefense for a brutally honest conversation about what’s broken in today’s security leadership models ... more
In this special episode of Authenticated, Confide brings together a powerhouse panel of security operators, marketers, and founders to dissect the brutal realities of go-to-market in cybersecurity. From failed conference booth investments to relation... more
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Reviews
- Audience 1st is Where My Professional Focus Needs to Be
Thought provoking topics. Insightful guests. An amazing host. If you’re in the world of information security sales or marketing you must check this out.
Apple Podcasts5Mike K, MKG Marketing
United States4 years ago - Truly gets it
Dani is exactly the kind of people the marketing world needs. Every episode, every conversation, there are these lovely nuggets of gold that only come from experience and the strive to constantly grow. If you’re interested in excelling in B2B and infosec marketing, this is a must listen.
Apple Podcasts5TheJournalizerUnited States4 years ago
Top Management Podcasts
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Audience 1st launched 4 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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