
In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve. The key insights and strategies discussed, come from Michael's experience working with many of the finest brands in business today and his guest interviews will inspire you, educate you, and give you t... more
| Publishes | Weekly | Episodes | 191 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||

SEASON: 6 EPISODE: 12
Episode Overview:
Welcome back to Becoming Preferred, the podcast where we talk to the leaders and visionaries who refuse to settle for 'good enough.' Today, we’re tackling a psychological trap that captures thousands of high-... more
SEASON: 6 EPISODE: 11
Episode Overview:
Welcome back to Becoming Preferred, the podcast that arms you with the strategies to stop chasing and start attracting your ideal clients! I’m your host, Michael Vickers, and if you're a business professional... more
SEASON: 6 EPISODE: 9
Episode Overview:
Welcome back to Becoming Preferred, the podcast where we help you become preferred in the markets you serve. If you thought the flower business was quaint, slow, or low-tech, get ready for a wake-up call. Our ... more
SEASON: 6 EPISODE: 9
Episode Overview:
Welcome back to Becoming Preferred, the podcast where we focus on the mindset and strategies that help you become preferred in the markets you serve.
Our guest today has built a legacy on that very concept. F... more
I absolutely loved being a guest on the Becoming Preferred podcast. The conversation was not only insightful and energizing, but also deeply aligned with what business owners need to hear right now. The host brings genuine curiosity and depth to the dialogue—asking the kind of thoughtful, sharp questions that draw out meaningful stories and actionable strategies.
This podcast isn’t just talk—it’s a powerful resource for entrepreneurs who want to build smart, resilient, profitable businesses. Whe... more
I’m really enjoying listening to this podcast. As an entrepreneur most of my life there is so much wisdom in these interviews. Thank you!!!
One episode in to “Becoming Preferred” and Michael Vickers set the bar high. Vickers has always shared great insights in to the world of sales, but his first episode looks at sales through the Zoom lens, and there is no one else giving that sort of actionable insight to help your sales approach in the new world. I’ve listened to podcasts for the last decade and I know they only get better from episode to episode. If “Becoming Preferred” follows this same trajectory, this will soon be the go-to p... more
This is incredible. I really like this format. Mike has a great voice! Can’t wait for the next one.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #43 | |
Apple Podcasts | #229 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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Becoming Preferred launched 4 years ago and published 191 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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