Beyond the Needle: The Aesthetics Business Podcast
Emily RuseGrowing an aesthetics clinic today isn’t easy—I know from experience as a business owner and clinic manager. Welcome to Beyond the Needle: The Aesthetics Business Podcast. I’m your host, Emily Ruse. This podcast gives you a behind-the-scenes look at what it takes to thrive in this speciality.Each week, I share strategies that work—from social media & email marketing to building a website that conv... more
| Publishes | Weekly | Episodes | 44 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||
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Latest Episodes
In this season finale episode, Emily breaks down one of the biggest shifts happening in aesthetics right now. And that is more and more patients are searching for clinics with AI instead of Google or Instagram.
Platforms like ChatGPT, Perplexity, Ge... more
In this episode, Emily breaks down one of the biggest frustrations aesthetic practitioners face when it comes to marketing: running out of content ideas.
If social media is something you’re constantly leaving until the end of a busy clinic day scram... more
In this episode, host Emily is joined by Natalie Fletcher, founder of Naturally Flawless Aesthetics, a midwife turned aesthetics practitioner and a standout example of building a values led aesthetics clinic from the ground up.
Natalie shares her fu... more
In this episode of, Emily breaks down exactly how social media marketing for aesthetic clinics is changing in 2026 and what practitioners need to do differently if they want to keep growing without burning out or chasing every new trend.
After a ye... more
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Reviews
- My favourite podcast
This podcast is fantastic, I am obsessed listening to them. They have given me the confidence to push my buisness forward and to think outside the box. I would love to use your services one day. Thank you so much for sharing all your knowledge and experience in the industry
Apple Podcasts5Cura Wellness Clinc Leeds
United Kingdom2 months ago - Great podcast for everyone in Aesthetics new or old
Really helpful podcast, enjoyable and informative, thank you
Apple Podcasts53littleratsUnited Kingdom4 months ago - Absolutely brilliant
I have been to good training schools but they only cover the aesthetics side of things. This podcast has provided all the business and communication information that I needed plus the confidence that I was struggling to find. Really glad I’ve come across this podcast. Thank you Emily for being so thorough
Apple Podcasts5Outlined N&AUnited Kingdom5 months ago - Imogen
I absolutely love your podcasts , such a great learning experience for me
Apple Podcasts5IMZ 111United Kingdom6 months ago - Informative and Easy to Follow
I look forward Emily’s podcasts every Thursday. They flow really well and are packed full of information. Highly recommended!
Apple Podcasts5Nabila ParekhUnited Kingdom7 months ago
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Fill Me In: An Aesthetics Podcast
2. The Dr. Gabrielle Lyon Show
3. Inside Aesthetics
4. The Diary Of A CEO with Steven Bartlett
5. The Skinny Confidential Him And Her Show
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this podcast launched a year ago and published 44 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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