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Artwork for How Not to Start an Ad Agency

How Not to Start an Ad Agency

Tim Stiefler

Right before the pandemic hit I started an agency and holy mother of god, I didn't know what I was in for. There is so much inherent drama in starting a business, particularly a creative agency. The competition is insane. The overhead is high. Client retention is a joke. So I figured I'd share my story as it unfolds to show you what it's like to start your own thing. And of course, what not to do.... more

PublishesWeeklyEpisodes38Founded6 years ago
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BusinessMarketing

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Artwork for How Not to Start an Ad Agency

Latest Episodes

Luke Sullivan is an advertising hero of mine who agreed to talk to me on the podcast. Why? I have no idea. 

He's the author of Hey Whipple Squeeze This, the first book I read when starting out as an advertising creative, and one I've reread multipl... more

Today's episode features multi-agency owner and all around marketing ninja warrior, David Moore. He currently runs two agencies and has done some wild and effective things to generate new business.

One time he sent a long piece of foam board to tar... more

"We make cool s**t for brands."

I'd be lying if I said I loved it. It’s a little try hard, and to Simone Oppenheimer and Rachel Segall, it isn't a compelling, sellable point of differentiation.

You see, Simone and Rachel run their own startup. It... more

Steve Harrison and I discuss his book "Can't Sell, Won't Sell." It's going to ruffle some of your feathers.

There's definitely been a lot of change this past year to correct the problems in our industry, some of which may have been over corrections... more

I saw Craig speak on an Adweek panel and knew I had to chat with him. In a crowded dental hygiene space, he found a way to stand out. Finding a niche, a genuine niche, is something so many brands struggle with. Enjoy this MasterClass in brand differe... more

Quirk Creative has been popping up everywhere as I've gone through this entrepreneurial journey. They're a small agency, like Gush, but  3 years ahead of us. And they've accomplished a ton in that time.

They've gone from 2 to 20 employees. Adweek r... more

Data runs everything. If you can harness it through qualitative and quantitative research, you'll win. Listen in as Josh Cole, CMO of Sky Zone, takes me through how proper research works.

Angelic Vendette is a master of influencer marketing who shows me how to not suck at doing it myself. She developed and lead campaigns at Sephora, is the current Global Head of Social, Content & Influencer Marketing at StitchFix, and is applying her ... more

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Reviews

5.0 out of 5 stars from 25 ratings
  • Fresh and interesting.

    Really enjoy the honest and entertaining take on the industry.

    Apple Podcasts
    5
    RealRed020
    Canada5 years ago
  • Interesting, fun, and engaging show

    Check out the interview with George Tannenbaum, that's how I learned about the pod and it's a wonderful episode.

    Apple Podcasts
    5
    JoeMescher
    United States5 years ago
  • Must listen!

    I can’t get over all of the aspects of business and big personality in this podcast and all it’s episodes. The humor, vulnerability, and insight is extremely refreshing

    Apple Podcasts
    5
    Edjola6789013
    United States6 years ago
  • So much value!

    I love this poddy so much. Most marketing podcasts are all fluff. But Tim’s question style is what helps bring out the actionable advice from all his guests.

    Apple Podcasts
    5
    Eddie Corbo
    United States6 years ago
  • Almost perfect

    The only reason it’s not 5 stars is that sometimes Tim lingers too much when I wanna hear the interview. Otherwise amazing

    Apple Podcasts
    4
    7yearsbadluck
    United States6 years ago
  • Fav podcast in advertising

    Hi convo with Adam especially. The dude is so good at LinkedIn

    Apple Podcasts
    5
    Ironingmyunderwear
    United States6 years ago
  • No doubt the best ad podcast out there

    I love hearing how Tim progresses his company and learning lessons as he does through his convos with successful peeps in the industry

    Apple Podcasts
    5
    Deepwateroflife
    United States6 years ago
  • Tim is awesome.

    Tim is hilarious! His vulnerability and openess about himself makes it hard not to wish him success with Gush. The insight and advice from his guests is amazing for anyone looking to start their own thing regardless of industry. Good luck Tim!

    Apple Podcasts
    5
    mstrandrsn
    United States6 years ago
  • Love the authenticity

    It's great listening to a founder of an agency being transparent about his journey. Great host and guests! Looking forward to listening in on this journey!

    Apple Podcasts
    5
    Danny VeLz
    United States6 years ago
  • Real talk with Adam Hunt!

    Just listened to the episode with Adam Hunt and I found the candid tone and transparency refreshing. I am sure a lot of first-time agency founders will find this episode jam-packed with actionable insights on how to build a small business from the ground up! Well done, keep it up! :)

    Apple Podcasts
    5
    Balthrag
    United States6 years ago
  • Favorite ad podcast for sure

    As of writing this there are only 3 eps but it’s really cool to be able to follow the hosts story of starting an agency. It gives the interviews with the professionals more focus and the learnings I get are practical rather than just philosophical

    Apple Podcasts
    5
    Jeffstifin
    United States6 years ago
  • Smart, funny, great stories & advice on creating modern ad agency

    Dang this is good stuff! For anyone starting a business, wanting lessons from the pros, it’s like being mentored. So relate able. Fascinating stories about advertising, marketing, creative agency AND client side behind-the-scene insights. Very cool new content. I’m subscribing looking forward to more

    Apple Podcasts
    5
    EllenNBA
    United States6 years ago
  • Favorite podcast on marketing

    I’ve heard a lot and this is the only one I listen to all the way through

    Apple Podcasts
    5
    Anthony Valeh
    United States6 years ago
  • Jonny Vance is the man

    Big fan of Harmon brothers so it’s awesome to hear how they do what they do

    Apple Podcasts
    5
    savannahpipp33
    United States6 years ago
  • Like learning through the story

    Love the concept and how transparent the host is about struggling with his agency. Il

    Apple Podcasts
    5
    apipp
    United States6 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#187
Mexico/Business/Marketing

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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How Not to Start an Ad Agency launched 6 years ago and published 38 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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