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The Dave Gerhardt Show

Exit Five
B2B Marketing
Content Marketing
Email Marketing
Generative AI
Marketing Automation
Community Building
Account-Based Marketing
Sales Alignment
Entrepreneurship
Demand Generation
SEO
Marketing Strategy
Linkedin Strategy
Snowflake
Content Operations
Social Media Marketing
Career Advancement
Wynter
Design
Recruitment

Conversations about marketing and business. Hosted by Dave Gerhardt (Founder of Exit Five, Former CMO). Join the top community for B2B marketers at exitfive.com

PublishesTwice weeklyEpisodes321Founded4 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for The Dave Gerhardt Show

Latest Episodes

#310 Category Creation | In this episode, Dave Gerhardt digs in with Josh Lowman, Founder & CEO of Gold Front, to unpack what “category creation” actually takes, why most companies get it wrong, and how the best brands win by owning a spot in the cus... more

#309 Product Positioning | This episode is from a Drive 2025 (our annual Exit Five event) session with April Dunford (Founder, Ambient Strategy). April pulls from working with 300+ tech companies to unpack the real patterns behind winning positioning... more

#308 Sales Alignment | In this session from Drive 2025 titled “Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your product is objectively better, how the explosion of shiny tools and AI noise is making i... more

#307 Building Community | In this episode Dave joined Ali Orlando Wert (Director of Content Marketing & Brand at Databox) on their podcast called Move the Needle. She did an interview with Dave focused on community building. They cover how Exit Five ... more

Key Facts

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Accepts Sponsors
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Recent Guests

April Dunford
Expert in product positioning and consultant who has worked with over 300 tech companies.
Founder, Ambient Strategy
Episode: How to Make Your Product Positioning Impossible to Ignore with April Dunford (Founder, Ambient Strategy)
Priscilla Barolo
Head of Marketing at Neat, previously worked at Zoom as an intern and comms leader
Neat
Episode: From Comms at Zoom to VP of Marketing at Neat, with Priscilla Barolo
Maura Rivera
CMO at Qualified
Qualified
Episode: Why Marketing Is Back In The Driver Seat (with Maura Rivera, CMO at Qualified)
Kelly Cheng
CMO at Goldcast, oversees marketing strategies and leads a team of 30 people
Goldcast
Episode: From Growth Marketer to CMO: How Kelly Cheng Leads Marketing at Goldcast
Sydney Sloan
CMO at G2
G2
Episode: Events, AI, and The Future of B2B Buying with Sydney Sloan, CMO at G2
Sara Ajemian
Runs the branding and communications department at SOCi
SOCi
Episode: Marketing in the Age of AI: CMOs Separating the Hype from What’s Real
Jenny Delevante-Moulen
Chief Marketing Officer at Knak with a background in B2B SaaS marketing
Knak
Episode: Marketing in the Age of AI: CMOs Separating the Hype from What’s Real
Tara Robertson
Chief Marketing Officer at Bitly, focusing on marketing strategy and AI integration.
Bitly
Episode: Marketing in the Age of AI: CMOs Separating the Hype from What’s Real
Amrita Gurney
Former Head of Marketing at Float, now a fractional marketing leader and veteran startup marketer
Float
Episode: Beyond Clicks: Building B2B Brands with Offline Ads with Amrita Gurney

Host

Dave Gerhardt
Host of discussions surrounding marketing strategies, product positioning, and community engagement, with a focus on actionable insights for B2B marketers.

Reviews

4.7 out of 5 stars from 194 ratings
  • Do not have Danielle host again

    After listening to this podcast for the first time, I’m not quite sure I will come back. I listened to the email nurture/roast episode that Danielle hosted. Someone needs have her listen to that episode and focus to how she speaks and her limited, juvenile vocabulary and voice. I felt like I was listening to a 14-year-old Valley girl which made me question the validity and credibility of what was said and presented, with the exception of the guests who were clearly subject matter experts. Daniel... more

    Apple Podcasts
    2
    Jcw74
    United States7 months ago
  • Does not add value

    He gets good guests, but he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do all the work, a la Drift, and he spends his time babbling about being great at “brand.” It’s baffling how many people listen to this.

    Apple Podcasts
    1
    nbsfmc
    United States10 months ago
  • Wayyy too many ads!

    Can’t stand it, every 5 min

    Apple Podcasts
    1
    JJkollins
    United Statesa year ago
  • Does not add value

    He gets good guests, but it feels like he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do the work, a la Drift.

    Apple Podcasts
    1
    nbsfmc
    United Statesa year ago
  • Hopeless - So many better things to listen to

    Particular episode I listened to was lightweight, banal, and a guest who just vomited cliches with zero insights. Sorry but genuine feedback.

    Apple Podcasts
    1
    A_S_R44
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some criticize certain hosts or episodes for a lack of depth and reliance on basic concepts.
Overall, there is strong appreciation for the quality of guests and the relevance of discussions to B2B marketers.
Listeners praise the engaging topics and actionable insights provided in each episode.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Should You Invest in Community?
Q: What are the measures of success, the metrics and KPIs you look at?
NPS, monthly active users, engagement rates, and churn rates are key indicators.
Should You Invest in Community?
Q: How do we tie community engagement back to business outcomes?
We measure through engagement metrics, feedback, and by simply asking customers how they heard about us.
Should You Invest in Community?
Q: What are some of the keys to launching and growing a successful community?
Understanding what community means and how it relates to marketing success.
How to Make Your Product Positioning Impossible to Ignore with April Dunford (Founder, Ambient Strategy)
Q: What should we do if we can't look at a salesperson's feedback due to a zero-touch sales model?
Conduct customer research to understand what drives customers to choose your product over others instead of relying on existing sales data.
How to Make Your Product Positioning Impossible to Ignore with April Dunford (Founder, Ambient Strategy)
Q: What would you recommend as an approach to get individuals more bought into the value of positioning?
Focus on the impact of bad positioning on sales. Identifying sales issues that stem from weak positioning can help the team realize its importance.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Dave Gerhardt Show

What is The Dave Gerhardt Show about and what kind of topics does it cover?

Focusing on marketing and business strategies, this podcast navigates the complex landscape of B2B marketing with insights from industry leaders and innovative thinkers. Episodes cover a diverse range of topics, including product positioning, community building, influencer marketing, and the application of artificial intelligence in marketing strategies. A notable aspect is the emphasis on actionable advice, enabling listeners to implement new techniques and approaches to enhance their marketing efforts. The conversations present a blend of theory and practicality, making them engaging for both newcomers and seasoned professionals in the marketing field.

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How many listeners does The Dave Gerhardt Show get?

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Which podcasts are similar to The Dave Gerhardt Show?

These podcasts share a similar audience with The Dave Gerhardt Show:

1. Marketing Against The Grain
2. The CMO Podcast
3. Marketing School - Digital Marketing and Online Marketing Tips
4. GTM Live
5. Social Media Marketing Podcast

How many episodes of The Dave Gerhardt Show are there?

The Dave Gerhardt Show launched 4 years ago and published 321 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Dave Gerhardt Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Dave Gerhardt Show?

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What guests have appeared on The Dave Gerhardt Show?

Recent guests on The Dave Gerhardt Show include:

1. April Dunford
2. Priscilla Barolo
3. Maura Rivera
4. Kelly Cheng
5. Sydney Sloan
6. Sara Ajemian
7. Jenny Delevante-Moulen
8. Tara Robertson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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