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Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.

Databox
Content Marketing
B2B Marketing
Hubspot
Digital Marketing
Account-Based Marketing
Marketing Strategy
Youtube
SEO
Leading Indicators
Advertising
B2B Saas Growth
Pandemic Impact On Business
Legal Industry
Mental and Behavioral Health
Nonprofit Organizations
Youtube Marketing
Campaign Performance
Sales Cycle
Proprietary Data
Sales Alignment

This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions. In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build... more

PublishesTwice monthlyEpisodes204Founded8 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Move The Needle

Latest Episodes

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

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Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

• Learn More About... more

YouTube

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

• Learn More About... more

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. 

• Learn More About... more

YouTube

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Kathleen Booth
Senior VP of Marketing and Growth at Pavilion
Pavilion
Episode: 174: Agility Is the New Growth Strategy (w/ Kathleen Booth)
Bec Henrich
Expert in conversion modeling and go-to-market strategies
Traction Complete
Episode: 168: From Wishful Thinking to Predictable Growth: Conversion Modeling for Realistic Forecasts (w/ Bec Henrich, Traction Complete)
Chris Strom
Founder of ClearPivot and expert in revenue operations.
ClearPivot
Episode: 167: Demystifying lead sources with self attribution reporting (Chris Strom, ClearPivot)
Dots Oyebolu
Marketing professional and podcast host
Marketing Leadership Podcast
Episode: 165: Combining Brand, Demand, and Performance for Business Impact (w/ Dots Oyebolu)
Jen Allen-Knuth
Expert in sales and marketing strategies focused on customer-centric approaches.
DemandJen
Episode: 163: Why You're Losing to 'No Decision'—and How to Fix It (w/ Jen Allen-Knuth, DemandJen)
Megan Bowen
CEO of Refine Labs, a leading B2B demand gen agency.
Refine Labs
Episode: 162: How to Use Historical Data to Plan Future Growth (w/ Megan Bowen, Refine Labs)
Darien Payton
Founder of Antidote and an expert in B2B social media strategy.
Antidote
Episode: 160: Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)
Dougie Loan
Chief Revenue Officer at SourceWhale
SourceWhale
Episode: 158: Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)
Adam Goyette
Growth expert and experienced marketer
Growth Union
Episode: 157: Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)

Host

Jeremy
Host focusing on marketing and growth strategies with expertise in data-driven decisions.

Reviews

5.0 out of 5 stars from 46 ratings
  • Practical and Informative!

    I love how John showcases his expertise for marketing's best practices and practical advice! It's also great to see different perspectives from his guests. Such a good show!

    Apple Podcasts
    5
    Facqt Media
    United States3 years ago
  • Entertaining, insightful, and actionable! 🔥

    Whether you’re well established as an entrepreneur, or just getting started carving out a profitable niche that’s ready to grow - this is a must-listen podcast for you! John does an incredible job leading conversations that cover a huge breath of topics related to the ins and outs of building a thriving business - and life you can be proud of - with leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing!

    Apple Podcasts
    5
    ASobering
    United States4 years ago
  • Actionable and engaging

    For me, when I follow a podcast I look for two things. One is a podcast episode that delivers something actionable I can take away and try in my business and two, I want to listen to speakers who engage and draw me in. John is an engaging podcast interviewer with a keen sense on how to extract the right data/key points while still keeping things conversational and light.

    Apple Podcasts
    5
    HillGamingCompany
    United States6 years ago
  • More thoughtful than the rest

    John Bonini is an excellent interviewer who gets into some genuinely rare details with his guests. Everyone says they do what John ACTUALLY does. Worth a listen.

    Apple Podcasts
    5
    jacunzo
    United States6 years ago
  • John is brilliant

    I love John’s interviews because it’s clear he’s a practitioner, and in the trenches day in and day out. He brings on a really good mix of guests, not just the same authors and CEOs that are on the speaking & podcast circuit.

    Apple Podcasts
    5
    James Carbary
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host is praised for their ability to ask probing questions that lead to valuable discussions.
The discussions are often described as both engaging and informative, making complex business strategies understandable.
The podcast is highlighted for its real-world applicability, with many recommending it to other business professionals.
Listeners appreciate the actionable insights and the wealth of knowledge shared by guests.
Overall, it stands out as a reputable source of information for B2B growth strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

175: Treat Your Community Like a Product (w/ Dave Gerhardt, ExitFive)
Q: What are the measures of success, the metrics and KPIs that you look at?
Gerhardt highlights NPS, monthly active users, engagement metrics, and traffic sources as key indicators of community health and success.
175: Treat Your Community Like a Product (w/ Dave Gerhardt, ExitFive)
Q: How do you try to tie community engagement back to business outcomes?
Community members often share their experiences directly, and companies should look to understand these narratives as part of their marketing strategy.
175: Treat Your Community Like a Product (w/ Dave Gerhardt, ExitFive)
Q: What are some of the keys to launching and growing a successful community?
Gerhardt starts by defining what community means, emphasizing shared interests and the need for genuine engagement over mere transactional relationships.
174: Agility Is the New Growth Strategy (w/ Kathleen Booth)
Q: What role does data play in shifting to a more dynamic planning model?
Data can provide early signals of change and help justify pivots needed by organizations.
174: Agility Is the New Growth Strategy (w/ Kathleen Booth)
Q: What does the shift towards a dynamic planning model look like?
It involves leaving behind rigid adherence to annual plans and adopting a more flexible approach.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Move The Needle

What is Move The Needle about and what kind of topics does it cover?

This podcast focuses on providing actionable insights and data-driven strategies to B2B leaders seeking to drive growth in their organizations. It spans a range of topics critical to business success, including sales planning, customer acquisition costs, community engagement, and marketing attribution, all discussed through the lens of experienced industry professionals. Each episode features guests from various sectors, sharing real-world experiences and frameworks that listeners can implement to enhance their own business performance. Unique in its emphasis on both the metrics and the storytelling behind them, the show offers an engaging mix of theoretical knowledge and practical application aimed at helping B2B companies overcome challen... more

Where can I find podcast stats for Move The Needle?

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How many listeners does Move The Needle get?

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What are the audience demographics for Move The Needle?

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How many subscribers and views does Move The Needle have?

To see how many followers or subscribers Move The Needle has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Move The Needle?

These podcasts share a similar audience with Move The Needle:

1. GTM Live

How many episodes of Move The Needle are there?

Move The Needle launched 8 years ago and published 204 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Move The Needle?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Move The Needle?

Rephonic pulls ratings and reviews for Move The Needle from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Move The Needle?

Recent guests on Move The Needle include:

1. Kathleen Booth
2. Bec Henrich
3. Chris Strom
4. Dots Oyebolu
5. Jen Allen-Knuth
6. Megan Bowen
7. Darien Payton
8. Dougie Loan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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