Rephonic
Artwork for The Agile Brand

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand
Customer Experience
Data-Driven Advertising
Change Management
First-Party Data
Advertising Technology
Organizational Transformation
Communication Strategies
Marketing Technology
Unified ID 2.0
Consumer Privacy
Omni-Channel Marketing
Employee Engagement
Subscription Model
Leadership
Stakeholder Engagement
Customer Engagement
Artificial Intelligence
E-Commerce
AI Ethics
Data-Driven Marketing

Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strate... more

PublishesDailyEpisodes801Founded7 years ago
Number of ListenersCategories
BusinessMarketing

Listen to this Podcast

Artwork for The Agile Brand

Latest Episodes

As every brand rushes to adopt generative AI, what if the greatest competitive advantage is no longer about speed and scale, but about sounding uniquely, verifiably human?

Agility requires moving beyond the hype of new technology to strategically ap... more

YouTube

As a marketing leader, you often spend so much time on the strategies and tactics that keep your brand growing that it’s difficult to keep up with what’s going on in the background with the platforms and the companies behind them.

While agility requ... more

YouTube

With every board member and CEO demanding a generative AI strategy yesterday, how much of the conversation is about creating real business value versus simply not being left behind?

Agility requires more than just speed; it demands a fundamental shi... more

YouTube

We've spent years trying to make our chatbots sound more human, which is great. But what if the larger goal should have also been to make them as useful as possible while we’re at it?

Agility requires more than just adopting the latest technology; i... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Renu Upadhyay
Chief Marketing Officer at Omnissa
Omnissa
Episode: #805: Omnissa CMO Renu Upadhyay on balancing AI innovation with org chart disruption
Albert Castellana
Co-founder and CEO at GenLayer, with a background in computer science, specializing in crypto and AI.
GenLayer
Episode: #804: GenLayer CEO Albert Castellana on AI's accountability gap
Marcio Arnecke
Chief Marketing Officer at Apollo.io with over 15 years of experience in marketing, primarily in Silicon Valley.
Apollo.io
Episode: #803: Apollo.io CMO Marcio Arnecke on agentic Go-To-Market approaches
Lena Moriarty
Head of Marketing at eTail
eTail
Episode: #802: eTail's Lena Moriarty on e-commerce in the year ahead
Imri Marcus
CEO and co-founder at Brandlight.
Brandlight
Episode: #801: Brandlight CEO Imri Marcus on GEO, AI browsers, and the new search experience
Jen Edwards
VP of Customer Experience at Five9
Five9
Episode: #800: Five9 VP of CX Jenn Edwards on building great customer experience when behavior shifts
Dave Simon
President of In-Store Marketplace at ISM
ISM
Episode: #799: ISM President Dave Simon on maximizing retail media network investments
Phill Agnew
Host of the Nudge Podcast and marketer with a focus on behavioral science.
Nudge Podcast
Episode: #798: Phill Agnew of the Nudge Podcast on the psychology of successful marketing and CX
Lisa Avvocato
Chief Marketing Officer at Vitam
Vitam
Episode: #797: Vitam CMO Lisa Avvocato on AI's Growing Role from Search to Transaction

Host

Greg Kihlström
Greg Kihlström is a marketing and AI transformation advisor and consultant to leading brands, as well as a speaker, entrepreneur, and best-selling author. He provides insights into marketing technology and customer experience.

Reviews

5.0 out of 5 stars from 2.4k ratings
  • Very Helpful Info for Those In MarTech Space

    Greg does a great job breaking down industry trends and meeting with experts in their fields to give a wide breadth of perspectives. Great Show! Easy to follow.

    Apple Podcasts
    5
    YasmineEsparza
    United States2 months ago
  • Great mix of brands and martech platforms sharing the latest trends. Keeps me current.

    This show is on my list of must-listen episodes every week. Always seems to have something relevant to what I need to know as a marketer.

    Apple Podcasts
    5
    Lizabeth AK
    United States8 months ago
  • You’re missing out if you don’t listen

    Greg hosts incredibly insightful guests and never fails to deliver a great conversation!

    Apple Podcasts
    5
    CalebSH98
    United Statesa year ago
  • A Must-Listen for Marketing Innovators 🔥🔥

    The Agile Brand Podcast is an essential resource for modern marketers. The insightful discussions on AI and data analytics are particularly valuable, providing actionable strategies to leverage technology effectively in campaigns.

    Apple Podcasts
    5
    Anna [SOP]
    United Statesa year ago
  • Essential Marketing Insights

    A goldmine of smart tips on AI, data, and customer experience. Highly recommend!

    Apple Podcasts
    5
    R. Conaway
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is praised for its focus on AI and data-driven strategies, making it essential for professionals in the field.
Listeners appreciate the insightful discussions with industry leaders, emphasizing their relevance to modern marketing.
Many endorse the host's ability to facilitate engaging and informative conversations that resonate with current marketing challenges.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#8
United States/Business/Marketing
Apple Podcasts
#193
United States/Business
Apple Podcasts
#210
United Kingdom/Business/Marketing
Apple Podcasts
#21
Italy/Business/Marketing
Apple Podcasts
#239
Italy/Business
Apple Podcasts
#11
Switzerland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

#802: eTail's Lena Moriarty on e-commerce in the year ahead
Q: How do you see future consumer interactions evolving?
There is a need for transparency more than ever, as consumers want to connect with the human side behind brands.
#802: eTail's Lena Moriarty on e-commerce in the year ahead
Q: How do some of these overarching themes really lead to curating and preparing for a conference like eTail Palm Springs?
eTail Palm Springs will dive deeper into key themes like Agentic AI, showcasing how technology works and sharing success stories from retailers.
#802: eTail's Lena Moriarty on e-commerce in the year ahead
Q: What can people expect at the upcoming eTail Palm Springs?
People can expect a growing community of retailers and discussions about implementing new technologies in marketing.
#802: eTail's Lena Moriarty on e-commerce in the year ahead
Q: What happens when your best customer is no longer a person, but an AI agent acting on their behalf?
Agility requires not just adapting to new technologies, but fundamentally rethinking the customer journey.
#804: GenLayer CEO Albert Castellana on AI's accountability gap
Q: What does CX recovery look like when dealing with autonomous agents?
CX recovery involves establishing automated systems for initial interaction, then human oversight for escalation, ensuring safeguards are in place to prevent legal complications.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Agile Brand

What is The Agile Brand about and what kind of topics does it cover?

This podcast provides a deep exploration of marketing technology, artificial intelligence, and customer experience, drawing insights from industry leaders and thought executives. Key topics include AI adoption, customer data strategies, and the changing dynamics of consumer interactions. The discussions offer actionable strategies geared towards building customer loyalty and long-term business value, addressing both current trends and forecasting future shifts in the market. The podcast stands out for connecting theoretical frameworks with practical insights, ensuring that listeners are equipped to navigate the evolving landscape of marketing effectively.

Where can I find podcast stats for The Agile Brand?

Rephonic provides a wide range of podcast stats for The Agile Brand. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Agile Brand and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Agile Brand get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Agile Brand, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Agile Brand?

Rephonic provides comprehensive predictive audience data for The Agile Brand, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The Agile Brand have?

To see how many followers or subscribers The Agile Brand has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of The Agile Brand are there?

The Agile Brand launched 7 years ago and published 801 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Agile Brand?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Agile Brand?

Rephonic pulls ratings and reviews for The Agile Brand from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Agile Brand?

Rephonic provides full transcripts for episodes of The Agile Brand. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Agile Brand?

Recent guests on The Agile Brand include:

1. Renu Upadhyay
2. Albert Castellana
3. Marcio Arnecke
4. Lena Moriarty
5. Imri Marcus
6. Jen Edwards
7. Dave Simon
8. Phill Agnew

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days