
Welcome to The Business of Marketing, the podcast that dives deep into the minds of B2B marketing leaders. Join us as we explore innovative strategies and approaches to B2B marketing, with a laser focus on driving demand and growth. Every episode we sit down with industry pioneers to uncover insights that can transform your marketing game. Whether you’re looking to refine your strategy or just sea... more
| Publishes | Daily | Episodes | 72 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||

Google Pixel’s Head of Partner Marketing B2B, Yondjé Choi Cornez, joins John Horsley to explore global partner ecosystems, cultural intelligence and building a DTC Korean nutrition brand alongside a major tech career.
Senior Director of Marketing at Pantheon, Mitali Israni, joins host John Horsley to unpack revenue marketing, partner ecosystems and why AI is the “new paintbrush” for modern marketers.
San Francisco 49ers EVP Marketing Stephanie Dittmer Rogers dives into the craft of fan experience - from in-stadium entertainment to global growth and the brand philosophy guiding one of the NFL’s most iconic teams.
Apply Digital’s Dennis Claus, Strategy Lead EMEA, explores how brands can turn customers into fans. From sports franchises and global consumer brands to AI, personalisation and the “three Es” of change, Dennis shares a pragmatic view on building digi... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #61 | |
Apple Podcasts | #108 | |
Apple Podcasts | #114 | |
Apple Podcasts | #184 | |
Apple Podcasts | #250 |
Listeners, social reach, demographics and more for this podcast.
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The Business of Marketing launched 2 years ago and published 72 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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