
New to competitive intelligence? Struggling to make an impact with limited resources? Brought to you by Competitive Intelligence Alliance, Compete Clarity is the show that aims to make some sense of competitive intelligence, bringing CI pros the actionable advice they need to make an impact. Each episode, we sit down with a different competitive intelligence expert to learn how they do it today, w... more
| Publishes | Infrequently | Episodes | 17 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | BusinessManagement | ||||

Sometimes in competitive intelligence, your stakeholders don't want to hear difficult truths about the state of the industry, their business, or their products.
But having the courage and the savvy to deliver bad news well can mean the difference be... more
Key talking points
đ Discover the two AI-driven techniques Adobe employs to monitor competitors effectively.
đľď¸ââď¸ We reveal a unique approach to using AI to distilling actionable insights from mountains of data.
đ¤ Uncover how Adobe's CI expert h... more
No one goes to school for competitive intelligence.
If youâve hung out with other CI pros, youâll know that, despite their diverse professional backgrounds, most end up saying the same thing: âWell, I kinda just fell into it.â
But what if thatâs not... more
Back when the Competitive Intelligence Alliance first launched, one of the first topics we explored was Competitive Positioning. Now, a year later, we wanted to revisit the topic, and brought an expert on board to help: todayâs guest, Fiona Finn.
In... more
Building a competitive program from scratch is a topic thatâs been covered before. But what about rebuilding one? Coming into a business with the remnants of a failed CI program and turning that situation around is something that poses unique challen... more
Jayde Phillips is Senior Strategy and Market Intelligence Manager at Egencia, part of American Express GBT (Global Business Travel).
With eight solid years of experience in product marketing, CI and strategy behind her, Jayde is well-placed to lead t... more
Work smarter. Not harder.
We've all heard the phrase, but what does that actually involve? Clint Sprauve might have the answer.
Clinton Sprauve is Director of Product Marketing at Delphix. A business offering solutions in data governance, including D... more
Ever wonder if your colleagues are too smart for their own good? When youâre a tech company like Akamai, with tech talent coming out of your ears, itâs easy to let your messaging creep into ever more technical territory. Eventually, of course, your p... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #131 |









Listeners, social reach, demographics and more for this podcast.
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