Marketing Dilemmas
CognismIt’s like therapy—for B2B marketers. On Marketing Dilemmas, host Liam Bartholomew unpacks one big marketing headache at a time—with help from leaders who’ve been there, failed, and figured out what works.
| Publishes | Twice monthly | Episodes | 109 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
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Latest Episodes
In this episode of Marketing Dilemmas, Liam talks to fractional VP Marketing Brandon Redlinger about one of the biggest pressures facing GTM teams right now: “go do AI”, with no extra time, budget, or clear strategy.
They dig into how to build a un... more
In this episode of Marketing Dilemmas, Liam sits down with Srikrishna Swaminathan, Co-founder & CEO of Factors.ai, to tackle a question most B2B teams are quietly wrestling with: are LinkedIn ads really working, or is Google doing all the heavy lifti... more
When reporting makes paid channels look like the clear winner and organic impact is harder to prove, how do you split your time, budget, and focus?
In this episode, Fran Langham, Director of Demand Gen at Cog, joins Liam to tackle the paid vs organ... more
Chat-based search and LLMs are blowing up the old keyword-first playbook. Zach Ali (GM, US at Finder) makes the case for “anti-SEO”: persona-led content, utility over templates, and measuring revenue and LLM visibility - not vanity traffic.
We dig ... more
Key Facts
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Reviews
- Entertaining and informative
Always great guests on plus relevant and interesting discussions. I learn something every time I listen to an episode!
Apple Podcasts5ALC5000
United Kingdom2 years ago
Chart Rankings
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Apple Podcasts | #235 |  Spain/Business/Marketing |
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Marketing Dilemmas launched 3 years ago and published 109 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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