The Way In
Shijia MaoThe Way In dives into the choices, risks, and lessons behind building a business. Each week, founders and small business owners share how they carved their own path - one choice, one risk, one step at a time.
| Publishes | Weekly | Episodes | 19 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||
Listen to this Podcast
Latest Episodes
In this episode of The Way In, I speak with Eric and Dev, the founder duo behind Marmalaide, a company using generative AI to create high-quality marketing content.
Eric shares his background as an independent filmmaker and how the writers’ and acto... more
In this episode of The Way In, I speak with Sid Sridharan, co-founder and CEO of Spendflo, about the evolution of the company from SaaS spend management to an AI-native platform.
Sid shares lessons from founding and scaling Spendflo, the role of ven... more
In this episode, Sol shares her personal journey with prenups and how Neptune is changing the narrative around these conversations. We discuss the lessons she learned from her first startup, the challenges couples face when talking about money and pr... more
Brian, founder of Verteel, didn’t start out in tech — he started in the cockpit. In this episode, Brian shares his journey from being a professional pilot to building a drone company focusing on transforming medical logistics. He discusses the challe... more
In this episode, Maggi shares the journey behind Sumly, from its early prototype to its official launch after a year of development. During pilot testing, users saw an average savings of $2,350, a clear signal that the product was solving a real and ... more
Kartik’s journey checks all the classic tech-founder boxes -MIT dropout, YC alum - but the real story begins when he walks away from his first product. After realizing their hedge-fund modeling tool wasn’t sticking, he made a sharp pivot into a far m... more
Dana’s path to founding Selformer Pilates is far from traditional. After nearly 20 years as a music photographer - constantly traveling and carrying heavy gear - she turned to Pilates to repair her body, eventually discovering a new calling. With no ... more
Launching a startup is often about timing - and Gu’s journey with Adzviser is a perfect example. As he was building the first version of the product, ChatGPT launched, creating a sudden surge of interest in AI tools. The timing was serendipitous: Adz... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #139 |  China/Business/Entrepreneurship |
Top Entrepreneurship Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of The Way In are there?
The Way In launched 4 months ago and published 19 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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