Industrie-Impulse
Eric Schneider & Calvin KlusmeierIndustrieunternehmen stehen heute unter enormem Druck. Neue Kunden gewinnen, passende Fachkräfte finden, Prozesse stabilisieren, Generationenwechsel sowie Vertrieb und Marketing modernisieren. Viele wissen, dass sie etwas verändern müssen, nur selten ist klar, wo der effektivste Hebel liegt. Genau hier setzt der Industrie-Impulse-Podcast von INDUMERA an. In diesem Podcast teilen wir die Erkenntnis... more
| Publishes | Twice monthly | Episodes | 5 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Language |  German | Number of Listeners | Categories | BusinessMarketingEntrepreneurship |
Listen to this Podcast
Latest Episodes
Stellenanzeigen schalten. Social Media testen. Budget investieren.
Und am Ende bleibt die Position trotzdem unbesetzt.
In dieser Folge sprechen wir darüber, warum genau das in Industrieunternehmen so häufig passiert und weshalb weder Stellenbörsen n... more
Industrieunternehmen verlieren gute Bewerber:innen nicht wegen fehlender Fachlichkeit, sondern wegen schlechter Prozesse. Zu langsame Rückmeldungen, unklare Zuständigkeiten und unstrukturierte Gespräche sorgen dafür, dass Kandidaten abspringen, obwoh... more
Viele Industrieunternehmen wundern sich über schwächelnden Vertrieb, leere Pipelines und ausbleibende Anfragen. Gleichzeitig glaubt man, der Markt sei schuld. Weniger Nachfrage, schwierige Zeiten, falscher Zeitpunkt.
Die Realität ist unbequemer: In ... more
Als produzierendes Unternehmen Marketing messen oder weiter auf Bauchgefühl setzen?
Die meisten Industrieunternehmen machen immer noch denselben Fehler.
Vertrieb wird als messbar angesehen.
Marketing? Als Kostenblock abgestempelt.
Das ist nicht nur ... more
Die Strategien, die wirklich funktionieren
Viele Industrieunternehmen stecken in der Warteschleife. Budgets stehen still, Aufträge brechen weg. Währenddessen sichern sich fünf bis zehn Prozent der Unternehmen aktiv Marktanteile und ziehen an der Konk... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #53 | Germany/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Industrie-Impulse launched 2 months ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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