On Strategy Showcase
Fergus O’CarrollWhere marketers tell the stories behind the strategies that led to amazing campaigns.
| Publishes | Weekly | Episodes | 280 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
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Latest Episodes
The odds were stacked against Indeed in India. Late to market and up against behemoths whose combined market share crossed 90%, they had a fight on their hands. We hear the backstory of how they build a B2B beachhead as a way into the broader B2C mar... more
We're joined by Helene Dick, Head of Strategy at Special LA and Tom Kenny, CSO at Courage in Toronto. We discuss new work from The Ordinary and Mother's campaign for Claude AI. Thanks to Tracksuit and System1 for supporting this series.
Our interviews with UK winners as their amazingly effective work gets recognized on Effie night in London. Xbox, Uber, Smarty Mobile, Irish Tourism, Walkers, CALM, and the Grand Prix winning Nurofen from McCann London. What a night for McCann. They a... more
We brought together planners and creatives to talk about epiphany moments - those times when you know you've just unlocked the idea. We talk about what they ultimately led to in the work. Joining me are Ryan Lehr, Co-CCO at Deutsch, John Deschner, He... more
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Recent Guests
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Reviews
- Insightful and Inspiring
I’ve been listening to this pod for a while and love it. As a younger person looking to grow my career these discussions are really beneficial. I found the most recent episode truly special and really enjoyed the guests. Caleb’s takes were awesome
Apple Podcasts5youngzapizza
United States4 months ago - Strategists or planners?
The OnStrategy Podcast is well-produced but leans too heavily on the idea of strategists as a standalone profession, which feels a bit disconnected from reality. Strategy isn’t an isolated job—it’s part of a bigger process, while planning is an actual profession. The podcast could be more engaging by focusing on real-world application, bringing in more diverse formats, improving storytelling, and making the discussions feel less abstract and more useful. Right now, it risks being more about thin... more
Apple Podcasts2Frankiewankenobi
Australia9 months ago - Extremely Insightful
I find the episodes very useful in terms of getting a ‘peek behind the curtain’ of big campaigns, Fergus does a great job with interviews and I’ve found a lot of value form the guests that they are able to get on.
Apple Podcasts5chris463
United Kingdom10 months ago - Really enjoying the effectiveness series
More of this please!!
Apple Podcasts5caitlin.marie.DUnited Statesa year ago - Informative & revealing
Strategists don’t tend to have the ‘club’ that the creative industry does, so we have less opportunities to meet, talk and connect. This podcast gives strategists the opportunity to get there nerd on and go deeply into the multifaceted tools & topics that is strategy today! And we get to ‘meet’ the leading thinkers in the industry. Fergus is a sharp interviewer and asks the questions you are thinking as the discussion kicks on. Thank you loves podcast!
Apple Podcasts5LC StanmoreAustralia2 years ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #221 | United States/Business/Marketing |
Apple Podcasts | #144 | United Kingdom/Business/Marketing |
Apple Podcasts | #158 |  Canada/Business/Marketing |
Apple Podcasts | #75 |  Italy/Business/Marketing |
Apple Podcasts | #224 | Australia/Business/Marketing |
Apple Podcasts | #233 |  France/Business/Marketing |
Talking Points
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Audience Metrics
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Frequently Asked Questions About On Strategy Showcase
What is On Strategy Showcase about and what kind of topics does it cover?
The podcast showcases insightful conversations with marketing professionals, exploring the strategies behind impactful advertising campaigns. Each episode features discussions with industry leaders who share their experiences, strategies, and key insights from various marketing initiatives, ranging from large-scale campaigns to innovative brand revitalizations. Notably, the format emphasizes real-world applications of marketing theories, allowing listeners to glean actionable ideas and the creative processes that drive successful campaigns.
Listeners can expect a variety of topics, including branding, creativity, audience engagement, and the latest trends in advertising. The show is particularly unique in its focus on candid discussions th... more
Where can I find podcast stats for On Strategy Showcase?
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How many listeners does On Strategy Showcase get?
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What are the audience demographics for On Strategy Showcase?
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How many subscribers and views does On Strategy Showcase have?
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Which podcasts are similar to On Strategy Showcase?
These podcasts share a similar audience with On Strategy Showcase:
1. Uncensored CMO
2. The CMO Podcast
3. The WARC Podcast
4. Nudge
5. Marketing Against The Grain
How many episodes of On Strategy Showcase are there?
On Strategy Showcase launched 6 years ago and published 280 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact On Strategy Showcase?
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Where can I see ratings and reviews for On Strategy Showcase?
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What guests have appeared on On Strategy Showcase?
Recent guests on On Strategy Showcase include:
1. Omar Al-Gamel
2. Lucy Allen
3. Kit Allen
4. Syed Hajamadeen
5. Percy Fagent
6. Adam McGlasson
7. Joss Major
8. Mel Arrow
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.