企业故事汇｜战略、组织与领导力
北京读天下吴何团队出品。
《基业长青》作者吉姆·科林斯讽刺管理成功学时说，他们的发现是，每家成功的企业都拥有一栋大楼。由此可见，拥有大楼是企业成功的原因。
如何避免重复“发现大楼”的错误？除了掌握个体的经验事实，还需要追踪基于证据的研究。将故事、研究与管理理论联系起来，还原管理决策的真实情境与选项。
| Publishes | Weekly | Episodes | 378 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | BusinessCoursesEducationManagement |
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每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。无人机送货并不是很新的创意，已经有十几年的历史。Zipline的成就是实现了规模化的商业性无人机快递。可以从三个方面来看待Zipline无人机快递的成就。第一项指标是消费场景的多样化。目前主要合作伙伴是医疗机构和零售餐饮企业，医疗机构有梅奥诊所，药店有Walgreens，保健零售GNC。零售企业中最大的合作方是沃尔玛，Zipline甚至能够给沃尔玛带去流量，很多人会到提供无人机服务的沃尔玛商店观看无人机作业的情... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。Bill Siemering和陈虻最大的共同点是主张公共媒体应当平等对待听众，让技术为听众和观众服务，而不是为宣教服务。Siemering反对广播腔，陈虻拒绝解说词，拒绝摆拍，反对在节目中提供结论。Siemering的思想来源是心理学家卡尔·罗杰斯。罗杰斯认为，允许他人独立于我而存在是健康人格的表现，他在《个人形成论》中提出的最后一个问题是“我能够真正与一个人平等对话吗？”陈虻并没有明显的思想师承，但他有非常类... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。管理学老师可能喜欢Oura这样的案例，它对常识构成了挑战。Oura在智能戒指市场上价格最高，350~500美元之间，还有每月6~7美元的订阅费用，所有的竞争对手都没有订阅费用。从技术上来说，智能戒指能够实现的功能相对有限，Oura也并不占有绝对优势，竞争对手经常声称在硬件功能方面超越Oura，算法方面没有客观指标，客户服务则经常受到批评。然而Oura在这个智能戒指领域中的地位和苹果手表的地位相似，整个市场分为O... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。前任CEO Petteri Lahtela回忆说，他们在创业时没有想到的一个情况是许多研究机构提出合作。一方面是因为Oura的数据比较准确，而且是连续监测，另一方面是它的用户遍布全球。斯坦福研究在Kickstarter众筹时购买了两只Oura戒指，拿来和多导睡眠图的监测结果进行对照，结论是Oura的准确性在可穿戴设备中排名第一。2017年3月，斯坦福研究所公布了调查报告，这份独立调查大大提高了Oura戒指的声誉... more
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- 盼望该栏目继续
很喜欢这个栏目，内容精彩，点评到位，很有教育和启发意义。盼望该栏目回归继续。
Apple Podcasts5LonemailChina2 years ago
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Apple Podcasts | #34 | China/Business/Management |
Apple Podcasts | #190 |  Taiwan/Business/Management |
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