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Artwork for Retail Media Vibes

Retail Media Vibes

Brandon Viveiros
Retail Media
Agentic Shopping
E-Commerce
Walmart
Summerween
Connected TV
Measurement
Amazon
Aldi
Live Stream Commerce
Advertising
Retail Tainment
Holiday Shopping
Hype Marketing
Sustainability
Secondhand Shopping
Nostalgia Marketing
Labubu
Cadult Economy
Instacart

Retail Media Vibes is your marketing lens on the world of shopping, commerce, and culture. Each episode brings fresh conversations with industry insiders who break down the stories driving how brands reach shoppers and how shoppers connect with brands. From big retail moments to the latest shifts in digital media, it’s your front-row seat to the strategies shaping the future of commerce.

We keep ... more

PublishesTwice monthlyEpisodes12Founded5 months ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Retail Media Vibes

Latest Episodes

The most expensive mistake in retail media isn’t bad targeting, it’s planning in silos. We sit down with media leader Toby Willse to map how the field evolved from banner buys to agentic commerce, why teams still talk past each other, and what it tak... more

The year retail media stopped living on the product page and started shaping the whole journey came with growing pains, and big wins. We dig into what really changed in 2025: retail media going full-funnel with connected TV, social integrations, and ... more

Nostalgia doesn’t just sell; it sticks. We sat down with Sarah Gillmer to explore how memory, family ritual, and pop culture can turn everyday products into emotional anchors, and why that approach still beats a thousand loud impressions. From Barbie... more

Live shopping is booming, just not equally everywhere. We tackle why China’s live commerce machine towers over the U.S. and what has to change for 2025: cultural expectations, seamless payments, and the invisible tech that makes “watch, want, buy” fe... more

Attention is scarce, noise is cheap, and shoppers are rewriting the rules. We sit down with brand and growth strategist Erin Campbell to map the new terrain: how to reach people who spend 13 hours a day with media yet crave less clutter and more conn... more

What happens when brand safety and speed meet the messy magic of real human influence? We bring on influencer marketer Emma Curry to explore where AI-driven creators can help, where they can harm, and how transparency keeps audiences on your side. Fr... more

Missed the first five episodes? We stitched the best insights into one high-energy tour through what’s actually moving shoppers and budgets right now. From Halloween arriving in July to AI that can buy for you, we dig into the hits, the misses, and t... more

A grocery disruptor is surging, hype is reshaping demand, and AI might quietly become your favorite holiday shopper. We sit down with Claire Reed to unpack Aldi’s value-first playbook, from lean operations and private labels to a smart Instacart part... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Toby Willse
Chief Media Officer at AdFury
AdFury
Episode: Ep. 11 - Breaking Silos, Building Retail Wins | With Toby Willse
Sarah Gillmer
Certified Enneagram coach and sales leader at Breaktime
Breaktime
Episode: Ep. 9 - When Ads Tap the Heartstrings
Emma Curry
Influencer marketer at She Speaks, passionate about connecting brands with audiences through social channels and creating engaging content.
She Speaks
Episode: Ep. 7 - Influence with Integrity: Mixing AI and Authenticity
Claire Reed
Experienced marketing professional in the e-commerce and B2B space.
Stat Recovery Services
Episode: Ep. 5 – Impulse Clicks & Holiday Picks
Joel Ponce
CEO and co-founder of HashCoup, with a background in advertising and technology.
HashCoup
Episode: Ep. 4 - From Roblox to Retail: The New Ad Game
Cassie Murray
Expert in digital and omni commerce transformation with a focus on shopper marketing.
Episode: Ep. 3 - Measuring What Matters in Retail Media
Tom Brydon
Works at Accenture, focusing on media capabilities and analytics
Accenture
Episode: Ep. 1 - Summerween Trends, Labubu Collectibles, and the Rise of Agentic Shopping

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep. 11 - Breaking Silos, Building Retail Wins | With Toby Willse
Q: What has your experience been on retail media and how have you advised people on handling the pressures from the speed of retail?
It's important to recognize that retail media requires a comprehensive understanding of the ecosystem, and mentorship can alleviate some pressure. Leaders should promote empathy and understanding within teams, using AI and automation to manage workloads more effectively.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Retail Media Vibes

What is Retail Media Vibes about and what kind of topics does it cover?

Conversations focus on the intersection of retail, marketing, and innovative consumer strategies, providing insights from industry professionals. The dialogue encompasses a wide range of topics, including the evolution of retail media, the growing importance of AI in marketing, and the rising trend of nostalgia-driven advertising. Listeners can expect to explore the challenges brands face in measurement and adapting to changing consumer behaviors, along with predictions for future trends across various platforms such as live commerce and connected TV. The engaging discussions are aimed at professionals looking to deepen their understanding of the dynamics within the retail environment and enhance their marketing strategies with actionable i... more

Where can I find podcast stats for Retail Media Vibes?

Rephonic provides a wide range of podcast stats for Retail Media Vibes. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Retail Media Vibes and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Retail Media Vibes get?

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What are the audience demographics for Retail Media Vibes?

Rephonic provides comprehensive predictive audience data for Retail Media Vibes, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Retail Media Vibes have?

To see how many followers or subscribers Retail Media Vibes has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Retail Media Vibes are there?

Retail Media Vibes launched 5 months ago and published 12 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Retail Media Vibes?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Retail Media Vibes?

Rephonic pulls ratings and reviews for Retail Media Vibes from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Retail Media Vibes?

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What guests have appeared on Retail Media Vibes?

Recent guests on Retail Media Vibes include:

1. Toby Willse
2. Sarah Gillmer
3. Emma Curry
4. Claire Reed
5. Joel Ponce
6. Cassie Murray
7. Tom Brydon

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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