Tales from the Dirt Road
The Dirt Road Group, LLCTales from the Dirt Road is the preeminent podcast showcasing seasoned public relations and marketing pros by discussing past experiences as well as thoughtful perspectives and opinions. Listeners looking for added incite about the ever-changing strategic communication industry will increase their knowledge and give a new point-of-view which they may use in their daily professions. #TalesFromtheDi... more
| Publishes | Twice monthly | Episodes | 13 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Have you heard about the "Dead Internet Theory?" Liz and Tony discuss the basics of the theory and how some factors may seem far-fetched, but others concepts may be a road map to where AI and bots are leading us.
Liz Hersh and Tony Vann are strategi... more
As annoying as email marketing may be to you, a well-crafted email marketing strategy can engage, entice and encourage current and new leads to convert. Liz and Tony discuss the importance of on-going email marketing campaigns and a few tactics one s... more
Spoiler alert, they are NOT the same! Liz and Tony chat about the differences between marketing, advertising and sales. This week, the discussion focuses not only on defining the tactics, but also how to effectively use them and in which order they s... more
In a wild plot twist, Liz and Tony discuss the importance of engaging content. The two hosts chat about the creation of content, how it can help a brand tell stories and a change in heart by one of our hosts as they discover no matter how you slice i... more
Liz and Tony take a deep dive into the evolution of the public relations and marketing industry as it relates to protocol, technology and user/client needs and wants.
Liz Hersh and Tony Vann are strategic communicators who practice marketing, public... more
This week, Liz and Tony discuss return on investment (ROI) and how business owners and marketing professionals can utilize a specific formula to calculate and leverage ROI for progress.
Liz Hersh and Tony Vann are strategic communicators who practic... more
It's been all over the news, social and in our psyche of pop culture, the recent Cracker Barrel rebrand. With a mea culpa issued only seven days after launch, many view this as one of the worst mis-steps in recent corporate branding.
Today, Tony and... more
Ever get confused with all of the acronyms marketers used to describe campaigns, measure results and then provide data? Well, KPI is one of the greatest of those confusion creators! Liz and Tony discuss what KPIs are, how to use them effectively and ... more
Key Facts
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Reviews
- Can’t Wait to See Where the Dirt Road Takes Us!
Excited to be collaborating on this project with my colleagues. Give it a listen and subscribe!
Apple Podcasts5Spin_PhD
United States4 months ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #221 |  Philippines/Business/Marketing |
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Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About Tales from the Dirt Road
What is Tales from the Dirt Road about and what kind of topics does it cover?
The content focuses on the dynamic world of public relations and strategic communication, offering insights from experienced professionals in the field. Episodes cover a range of pertinent topics such as digital marketing strategies, the impact of artificial intelligence on communications, metrics for measuring success, and the evolving landscape of earned media. The hosts frequently share personal anecdotes and lessons learned from their careers, emphasizing practical advice for professionals navigating the complexities of marketing and PR in today's fast-paced environment. Unique for its blend of humor and expertise, the content is designed to provide actionable strategies and foster deeper understanding for listeners involved in marketin... more
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How many listeners does Tales from the Dirt Road get?
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How many episodes of Tales from the Dirt Road are there?
Tales from the Dirt Road launched 5 months ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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