Funnel This
Sally BakerFunnel This delivers real-world strategies to help fintech marketers and founders drive growth.
Hosted by Sally Baker, founder of fintech marketing agency Wondrous, each monthly episode features candid conversations with experts from across the tech and fintech space.
The goal? To arm you with actionable tips to fill your pipeline, build your brand, and generate demand that converts.
| Publishes | Weekly | Episodes | 14 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
In this episode, fintech growth strategist Nikolay Sabev joins Sally Baker to explore how payments are evolving, from invisible transactions to AI-driven fraud prevention, and what it all means for fintech marketers.
Nick shares global insights from... more
As marketing teams head into 2026 with tighter budgets and increasing pressure to perform, this episode is packed with practical advice on how to do more with less without compromising on global impact.
Sally is joined by Katie Hayes, Head of Market... more
In this episode, Sally is joined by Fractional CMO Jeremy Laight to unpack how buyer behaviour has transformed and why the classic AIDA funnel no longer reflects the messy, multi-channel journeys buyers take today.
Jeremy explains how AI is collapsi... more
What if your next event didn’t just build brand awareness, but drove real revenue?
In this episode, Shaun O’Keeffe, SVP Growth Enablement at zerohash, joins Sally to share how their flagship Connect event series became a true growth engine.
From st... more
LinkedIn isn’t just a place to share job updates — it’s one of the most powerful tools for B2B growth when used well.
In this episode, fintech copywriter Sarah Cheesman joins Sally to share how she turned LinkedIn into her biggest source of leads, a... more
What does it really take to build and scale a successful fintech? Sally Baker is joined by fintech growth and marketing leader Nikolay Sabev to explore the fundamentals founders need to get right before scaling — from achieving product-market fit to ... more
Email and CRM are two of the most powerful and most underused tools in fintech marketing.
In this episode, Sally is joined by Eliane Coudoro, founder of CRM agency Seventy Eight, to unpack why so many fintechs drop the ball after acquisition… and wh... more
In the ever-evolving world of fintech, standing out is no small task — and sometimes that means a rebrand.
In this episode, Katie Hayes, Head of Marketing at Ozone API, shares her experience of leading rebrands for both challenger startups and estab... more
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Apple Podcasts | #203 |  United Kingdom/Business/Marketing |
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Frequently Asked Questions About Funnel This
What is Funnel This about and what kind of topics does it cover?
Focused on providing real-world strategies for fintech marketers and founders, this podcast covers various innovative topics within the technology and financial sectors. Key conversations include the evolution of payment systems, effective B2B marketing, leveraging AI tools, and the significance of strong branding in connection to customer trust. A distinctive element of the content is its emphasis on actionable insights from expert guests, designed to help listeners drive growth and create impactful marketing strategies in a highly competitive landscape. Unique discussions also center on using LinkedIn for lead generation, the importance of CRM and email marketing, and strategies for building strong communications within organizations.
Where can I find podcast stats for Funnel This?
Rephonic provides a wide range of podcast stats for Funnel This. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Funnel This and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Funnel This get?
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What are the audience demographics for Funnel This?
Rephonic provides comprehensive predictive audience data for Funnel This, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does Funnel This have?
To see how many followers or subscribers Funnel This has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
How many episodes of Funnel This are there?
Funnel This launched 8 months ago and published 14 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Funnel This?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Funnel This?
Rephonic pulls ratings and reviews for Funnel This from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Funnel This?
Rephonic provides full transcripts for episodes of Funnel This. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Funnel This?
Recent guests on Funnel This include:
1. Nikolay Sabev
2. Katie Hayes
3. Shaun O'Keeffe
4. Sarah Cheesman
5. Eliane Coudoro
6. Tricia Rogers
7. Shameer Sachdev
8. Mark Cousins
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.