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Next in Consumer Products

Publicis Sapient Consumer Products

The Next in Consumer Products podcast from Publicis Sapient aims to share relevant insights on unlocking what’s next in digital transformation and consumer product industry. Over the course of the past 25 years, we have seen a dramatic shift in the way consumers leverage technologies in all forms in their paths to purchase. In light of recent global events, how we shop and, more specifically, how ... more

PublishesInfrequentlyEpisodes9Founded5 years ago
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Artwork for Next in Consumer Products

Latest Episodes

In this episode we’re joined by special guest Jason Long, Head of UKI Consumer Goods at Salesforce, discussing the emerging space of ‘composable’ – a new component architecture solution that provides a flexible approach to digital transformation.

Experts in Retail and CP face-off with their predictions for 2022 and beyond.

Discuss how established Consumer Products companies and startups should collaborate together to find innovation solutions.

For Consumer Products companies, how to reimagine the end-to-end consumer experience in commerce and make every touchpoints count has become an increasingly important imperative. In this episode, we are going to discuss the concept of Total Commerce ... more

Discuss the critical components required to build an effective insights organization in Consumer Products so that data can be turned into actionable meaningful insights that drive growth and business decisions.

A forward-looking discussion on the top trends and technologies that will shape the Consumer Products industry in 2021.

With the recent launch of Instagram Reels and even now with Google's shoppable video app, Shoploop, the momentum in the social commerce ecosystem is mounting. In this episode, we will take a look inside this new digital shopping mall that is our soci... more

A deep dive into the digital trend that has emerged with consumer products firms involving the use of social shopping. In this episode, we unpack the role that social commerce is increasingly playing in the overall go-to-market strategies of consumer... more

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Next in Consumer Products launched 5 years ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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