
Join host Joe Matar (former startup VP of Marketing) as he and his guests show you the best ways to use marketing to grow revenue from $0 to $20M in ARR. Guests include marketing leaders (CMOs and VPs) who have guided their companies through phenomenal growth (Seed to Series B). They'll provide specific frameworks and advice around a wide range of topics including how to grow leads and pipeline in... more
| Publishes | Twice monthly | Episodes | 6 | Founded | 2 years ago |
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| Categories | BusinessMarketing | ||||

In this episode of the Zero to Twenty podcast, Kate Hammit, CMO at Splash, and I discuss event-led growth as a go-to-market strategy. We define event-led growth, explore the modern buyer's journey, and discuss how to leverage events to drive growth a... more
In this episode of Zero to Twenty, I interview Margaret Irons, the founder of Salt and Butter Marketing. Margaret shares her career journey, from working in agencies to leading marketing at Three Pillar Global, where she played a key role in the comp... more
In this episode, I welcome Mike Lovell, CMO at Class, to discuss the critical topic of product-market fit. Mike emphasizes the importance of understanding and aligning product-market fit with buyer personas and market segments. He discusses the dynam... more
In episode number two of the Zero to Twenty podcast I am joined by Jared Elder, VP of Marketing at Permiso, which is a fast growing B2B startup in the cybersecurity space.
In this episode we dive into how your marketing goals and priorities change ... more
In this episode we delve into practical strategies for marketers, including focusing on bottom-of-funnel activities, aligning marketing efforts with revenue goals, listening to customer feedback, and building strong sales and marketing alignment.
... more
This is the Zero to Twenty podcast, the only B2B marketing podcast for early stage startup marketers. My goal is to help early stage marketers unlock incredible growth in their companies and their careers by leveraging my experience as a VP of Market... more
Absolutely love this podcast - the first episode alone is full of so much great strategic and tactical advice you can use immediately. The 95/5 Rule is golden and gave me a smart way to communicate a strategy I’m advocating for in my current role. From practical ways to align sales and marketing to weekly practices that will build trust and credibility while also driving improved results - there is something for every marketer in this show, and I can’t wait for the next episode to drop!








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Zero to Twenty launched 2 years ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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